Novartis Pharmaceuticals Corporation in East Hanover, NJ seeks an Associate Director, Digital Marketing Optimization to lead ongoing in-market experience optimization across audiences, content, channels and media placements to improve marketing effectiveness. You will shape measurement plans for media, creative assets, CRM, websites, and digital health solutions; build KPI dashboards; design A/B tests; coach the team; and manage agencies to high-quality delivery.
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Senior Director, Digital Marketing Optimization & Analytics
U014 (FCRS = US014) Novartis Pharmaceuticals Corporation · East Hanover, NJ, USA ·
- Job type:
- Full Time