Solid State Marketing is hiring: National PR Specialist in San Diego

Solid State Marketing is seeking an experienced National PR Specialist with a proven track record of securing national media coverage and experience planning and executing events, launches, and brand activations.

We work with a growing roster of hospitality, lifestyle, entertainment, food & beverage, and consumer brands. We’re looking for someone who can develop strong stories, secure meaningful national coverage, and help bring PR-worthy experiences to life.

National PR Specialist
The Role
This position will lead national media outreach while also playing an active role in events and experiential marketing.

You should be equally comfortable pitching a national editor or producer, developing a compelling PR angle, building a media and influencer guest list, and being on-site to help execute a major brand event.

PR Responsibilities

Develop and execute national PR strategies across multiple clients

Secure earned media in major national publications, broadcast outlets, digital media, podcasts, and relevant industry publications

Build and maintain relationships with national journalists, editors, producers, and contributors

Develop creative, timely, and newsworthy story angles

Write pitches, press releases, media alerts, talking points, and other PR materials

Coordinate interviews, media appearances, and press opportunities

Identify opportunities for founder and executive thought leadership

Proactively identify trends and news cycles that clients can participate in

Maintain PR calendars and manage multiple campaigns simultaneously

Track placements and campaign results

Events & Experiential

Help develop concepts for brand launches, grand openings, media events, influencer experiences, and experiential activations

Plan and execute events from concept through completion

Coordinate vendors, venues, entertainment, production, gifting, and logistics

Develop media, influencer, VIP, and community guest lists

Manage invitations, RSVPs, and event communications

Identify partnership and sponsorship opportunities

Work closely with our social, influencer, creative, and marketing teams

Attend and manage events on-site as needed

Turn events and activations into opportunities for earned media, influencer coverage, social content, and brand awareness

What We’re Looking For

4+ years of PR/media relations experience preferred

Proven track record of securing national earned media

Existing relationships with national media strongly preferred

Hands-on event and experiential marketing experience

Experience with hospitality, food & beverage, spirits, nightlife, entertainment, lifestyle, or consumer brands strongly preferred

Excellent writing, pitching, and communication skills

Highly organized and able to manage multiple fast-moving projects

Creative, resourceful, and proactive

Agency experience strongly preferred

About Solid State Marketing
Solid State Marketing is a Southern California marketing agency specializing in hospitality, entertainment, events, and consumer brands. Our work spans PR, social media, influencer marketing, paid media, events, creative, and brand strategy.

We’re looking for someone who can help us significantly expand our national PR capabilities while creating and executing experiences that generate attention for our clients.

Location: San Diego preferred

Employment Type: Full-time

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