An award-winning advertising agency is hiring a Media Planner/Buyer in Baltimore, MD for a full-time, hybrid position onsite Tuesday and Thursday. The role offers the opportunity to develop and execute multi-channel media strategies, manage digital campaigns across various platforms, and optimize media spend to exceed client KPIs.
- Competitive salary starting at $60K-$90K annually.
- Opportunity to lead innovative media campaigns.
- Collaborative team environment.
- Unlimited PTO
Media Planner/Buyer Requirements:
- Minimum 3-5 years of experience planning multi-media, multi-market campaigns.
- At least 2 years of online planning and buying experience.
- Managed campaigns with annual budgets of $1MM+ preferred.
- Proficiency in digital campaign setup, management, and optimization.
- Strong analytical skills with experience using Google Analytics and syndicated research tools.
Media Planner/Buyer Responsibilities:
- Develop research-based, cross-platform media recommendations aligned with integrated advertising strategies.
- Manage campaign setup, execution, and ongoing optimization across multiple digital platforms.
- Analyze campaign performance, identify strategic opportunities, and implement improvements.
- Build and maintain relationships with media vendors and internal teams.
- Present media recommendations, campaign analysis, and insights to clients.
About Profiles:
An award-winning creative and marketing workforce solutions provider. For 25+ years, Profiles has combined deep industry expertise with forward-thinking innovation to help organizations build, scale, and transform their teams. Anyone can fill a role. What we do goes beyond this, supporting workforce strategies that drive competitive advantage in an AI-powered landscape. Offering contract, contract to hire, direct hire, embedded teams, and consulting services nationwide. Join our network. New job opportunities are listed daily - careerprofiles.com.
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