Product Page Copywriter

SULLIVAN is a New York womenswear label founded by sisters Eva and Elena Sullivan — elevated staples with refined silhouettes, made in Italy and New York using exceptional Japanese fabrics.
The role
Writes product pages for new products as they launch. The role requires close command of the SULLIVAN voice and a conversion-focused approach: every page should read unmistakably as SULLIVAN and give the customer what she needs to buy.
What you'd own
Write product page copy for new products at upload: descriptions, details, fabric and fit notes, styling notes
Translate fabric, construction and fit into clear, persuasive copy
Apply conversion best practices: answer the customer's questions and objections, build confidence on fit and sizing, keep pages clear and scannable
Keep voice, structure and terminology consistent across all product pages
Refresh existing pages as needed
You're right for this if
You have written conversion copy for DTC e-commerce, ideally in fashion or luxury
You can learn an established brand voice quickly and write within it precisely
You understand how women buy clothing online: fit, fabric, care, value
You are fast, precise and reliable on deadlines
How we work together
Briefed ahead of each launch with product details, fabric and fit notes, and imagery
Drafts reviewed by the head of brand
Fast turnaround around launch dates
What we provide
Brand book and voice guidelines
Product, fabric and fit information
Product imagery and existing pages for reference
Room to grow
Details
Freelance / 1099, as needed around product launches
$60–85/hour, depending on experience
Shortlisted candidates complete a short paid test: one product page

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