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Senior Campaign Copywriter

Chase Design Group · Brooklyn, NY, USA ·

Pay:
$125,000-$155,000/yr
Job type:
Full Time

Responsibilities include: Develop creative copy across campaigns, brand identity systems, packaging, digital touchpoints, presentations, and brand guidelines
Translate brand strategy into clear, ownable messaging, including brand voice, tone of voice, messaging frameworks, taglines, headlines, naming concepts, and product copy
Write packaging copy, including front-of-pack messaging, romance copy, claims language, flavor/product descriptions, and communication hierarchy
Shape client-facing storytelling for creative concepts, pitch materials, case studies, credentials decks, and presentations
Partner with designers to ensure verbal and visual ideas work together as a cohesive brand expression
Adapt writing style across categories, audiences, and brand personalities
Edit and refine copy based on internal feedback, client direction, and strategic objectives
Collaboration & Creative Process: Work closely with the Group Creative Director, Creative, and Account Teams to understand client needs, feedback, timelines, and deliverables
Participate in brainstorms, creative reviews, and internal concept development sessions
Help articulate the rationale behind creative ideas in a way that is clear, thoughtful, and client-ready
Manage multiple projects at once while maintaining strong attention to detail and quality
Help teams uncover creative "hooks"/big ideas, sticky/memorable messaging, and work that works across various touchpoints
Brand & Industry Awareness: Stay current on trends in branding and design, advertising campaigns, culture, and consumer goods
Bring a strong point of view on language, storytelling, and how brands can connect with consumers
Understand how copy works within packaging systems, shelf environments, brand campaigns, and broader consumer touchpoints
Provide recommendations on how verbal identity can strengthen brand distinctiveness, clarity, and emotional relevance
Salary: $125-155K
7+ years of experience in a branding or advertising agency environment
Strong portfolio demonstrating brand writing, campaign thinking, packaging copy, messaging systems, and/or tone of voice development
Ability to think conceptually and strategically, not just write tactically
Strong understanding of how language and design work together
Experience writing for CPG, food and beverage, lifestyle, wellness, or consumer brands preferred
Comfortable developing work from early concept through final execution
Strong presentation, communication, and collaboration skills
Highly organized, detail-oriented, and able to manage multiple deadlines
Able to take feedback well and refine work quickly
Proficient with Mac OS; comfortable with usage of proven AI tools; familiarity with Google Workspace, Figma, and Adobe Creative Suite is a plus
Location: Candidates must work on East Coast time zone and reside on the East Coast or Midwest for proximity to our current clients and NY Studio.
Flexible & Entrepreneurial Working Environment
Employee Events, Lunches, Outings, and More
Medical, Dental and Vision Insurance
Monthly employer contributions
Employee medical reimbursement program
Vacation Leave (increases with tenure) and Sick Leave
Major Federal Holidays
Two Week EOY Office Closure
Summer Fridays
Paid Parental Leave
401(k) with Employer Match
Basic Life & AD&D Insurance
End of Year Discretionary Bonus (based on overall annual studio profitability and individual performance)
Annual Educational Development Reimbursement
Our Company Chase Design Group is a strategically driven creative agency with offices in New York, Los Angeles, and Bristol UK. As a creatively versatile, team-oriented group we are able to take on diverse projects that challenge us creatively and keep our work exciting.
We work with multiple global brands and have a strong focus on strategy and creative development for small and large consumer-packaged goods companies, including Procter & Gamble, PepsiCo, and Nestlé, among many other brands.

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