Develop and sell integrated B2B marketing programs across digital and magazine advertising, targeted audience solutions, content programs, webinars, video, events, and marketing services
Use company selling techniques and prepared literature consistent with adopted best practices
Develop account sales strategies using sales enablement methods and pipeline management
Create customized proposals and sales presentations for prospects and clients
Establish SMART goals and objectives to increase page and revenue share with assigned accounts
Participate in scheduled training calls to improve selling skills
Develop and contribute to value messaging for products and services
Develop monthly account coverage plans through in-person travel and industry meetings
Maintain current sales materials, market information, and promotional lists
Prospect consistently through competitive magazine research, trade shows, and industry meetings
Participate in sales reviews with the Director of Global Agrifood Sales, providing revenue forecasts, pipeline updates, competitive intelligence, and market insights
Maintain accurate account, prospect, activity, pipeline, and forecast information in the company CRM weekly
Maintain customer correspondence, close sales, and coordinate retrieval of client materials with production
Plan and manage business travel, approvals, budgets, and expense submissions through Expensify
Assist Accounting/Accounts Receivable with credit and collection matters
Collaborate with editors on client editorial support, product and press releases, and industry developments
Collaborate with company departments and sales team members to achieve company objectives
Develop relationships with industry, trade, and professional groups
Requirements Bachelor of Science or Bachelor of Arts degree with emphasis in Business, Marketing, or Advertising
Minimum five years of direct sales experience in Marketing, Advertising, or Communications
Direct experience and knowledge of digital products and terminology
Experience with live and digital event sponsorship sales and magazine ad sales
Proven record of account development and revenue goal attainment
Proficiency in Microsoft Office (PowerPoint, Excel, Microsoft Word, Outlook)
Proficiency in Microsoft Teams, Zoom, GoToMeeting, Naviga, HubSpot CRM, Trello, Viva Engage, Bamboo, and other required programs
Willingness and ability to use emerging technologies, including AI tools such as ChatGPT, Claude, and Perplexity
Ability to travel approximately 30% domestically, with international travel to manage accounts
Ability to communicate with internal and external customers face-to-face, by telephone, email, or letter/memo
Ability to sit, stand, bend, and stoop
Core Competencies Demonstrates expertise in developing and selling integrated B2B marketing programs, utilizing digital and traditional advertising methods. Proven ability to establish sales strategies, manage accounts, and achieve revenue goals through effective communication and collaboration.
Highest-signal resume keywords B2B Marketing Programs
Account Development
Sales Enablement Methods
Digital Products Knowledge
Microsoft Office Proficiency
ATS Optimization Keywords Hard Skills Direct Sales Experience
Revenue Goal Attainment
Proposal Creation
Sales Presentations
Market Research
Pipeline Management
Event Sponsorship Sales
CRM Management
Budget Management
Emerging Technologies
Soft Skills Communication Skills
Collaboration
Customer Relationship Management
Problem Solving
Training Participation
Industry Keywords Marketing
Advertising
Communications
Digital Advertising
Trade Shows
Industry Meetings
SMART Goals
Competitive Intelligence
Tools & Technologies Microsoft Teams
Zoom
GoToMeeting
HubSpot CRM
Trello
Viva Engage
Bamboo
Expensify
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Advertising Sales Manager – Feed & Grain
Jobtailor · Rockford, IL, USA ·
- Job type:
- Full Time