Communication Specialist Job at California State Polytechnic University-Pomona i

THE DEPARTMENT:
The Office of Student Success (OSS) at Cal Poly Pomona provides institutional leadership for advancing student success by developing and implementing strategies that promote academic achievement, persistence, graduation, and post-graduate success. OSS leads a coordinated and holistic approach to student success by aligning academic advising, learning support, career development, student engagement, and data-informed decision-making across programs including the Bronco Advising Center, Career Center, First Year Experience, PolyTransfer Program, and University Advising.

DUTIES AND RESPONSIBILITIES:

Develops, implements, and evaluates an integrated communication strategy across Advising, Career, and Academic Engagement & Success portfolios

Advises the Associate Provost for Student Success on communication priorities, messaging, and emerging needs

Develops coordinated communication approaches connecting students with advising, academic support, and career development throughout the student lifecycle

Leads communication and marketing strategy for Student Success signature events, career fairs, and employer engagement activities

Provides lead work direction and mentoring to the Communications Specialist and Career Center marketing professional

Provides strategic oversight of Billy Chat, including campaign strategy, audience segmentation, and platform effectiveness

Leads assessment of communication strategies and channels, gathering data from Billy Chat, Tableau, websites, social media, and email platforms

Analyzes student engagement with advising, academic support, and career services to identify communication gaps and opportunities

Evaluates emerging communication technologies, including AI-powered platforms, text messaging, and social media

Leads communications for special projects and institutional initiatives spanning multiple Student Success portfolios

QUALIFICATIONS:

Bachelor's degree in a related field

Valid driver's license

Four years of relevant experience

Thorough and advanced knowledge of marketing, branding, communications, and public relations

Strong story development, journalistic writing, and advanced editorial skills

Advanced skill in mentoring or overseeing the work of others

PREFERRED QUALIFICATIONS:

Experience developing integrated communication and marketing plans for diverse audiences, preferably in higher education

Experience leading complex communication projects and providing lead work direction

Experience developing multi-channel campaigns and using analytics to improve communication strategies

Familiarity with emerging communication technologies, including AI-enabled and digital engagement tools

Compensation
Job Classification: Marketing Communications Professional III. Anticipated Hiring Range: $5,877-$6,114 monthly. CSU Classification Salary Range: $5,877-$8,561 monthly. Full-Time, Probationary.

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