Vida Shoes International is hiring: Influencer + Affiliate Marketing Specialist

About The Role
Vida Group is seeking an Influencer Specialist to manage influencer, UGC, gifting, and affiliate programs across the brand portfolio. This role will own partnerships from talent identification and vetting through contracting, creative development, execution, and reporting, while helping build a scalable creator and affiliate ecosystem that drives awareness, consideration, and sales.

About The Role
Vida Group is seeking an Influencer Specialist to manage influencer, UGC, gifting, and affiliate programs across the brand portfolio. This role will own partnerships from talent identification and vetting through contracting, creative development, execution, and reporting, while helping build a scalable creator and affiliate ecosystem that drives awareness, consideration, and sales.

The ideal candidate has strong experience managing influencer partnerships end-to-end and understands what makes a creator the right fit for a brand - not just based on follower count, but on audience, content quality, engagement, brand alignment, and ability to drive action. They should also be comfortable managing contracts and negotiations, discussing creative directly with creators, and using performance data to inform future partnerships.

Compensation
$65,000-$80,000

Key Responsibilities
Influencer & Creator Partnerships

Manage influencer partnerships end-to-end: vetting, contracting, negotiation, briefing, approvals, execution, and reporting

Evaluate creators based on audience, engagement, content quality, brand fit, and performance

Build and maintain a pipeline of creators for paid, gifted, UGC, and ongoing partnerships

Negotiate rates, deliverables, and contract terms, including redlining agreements

Develop creative briefs and collaborate directly with creators on content ideas and execution

Manage content approvals and ensure deliverables meet brand and business objectives

Identify opportunities to extend high-performing partnerships across UGC, affiliate, gifting, and paid campaigns

Partner with Social and Creative to amplify high-performing creator content

Affiliate & Gifting

Manage affiliate programs across ShopMy, LTK, and other creator platforms

Vet and identify high-potential affiliate and gifting partners based on audience fit, content quality, and performance

Manage gifting strategy, product seeding, outreach, and follow-up

Build relationships with affiliate platforms and manage activations and opportunities

Identify opportunities to convert strong gifting partners into affiliate or paid relationships

Monitor affiliate performance and optimize partners to drive traffic, conversion, and revenue

Reporting & Optimization

Track influencer and affiliate performance across reach, engagement, traffic, conversions, and revenue

Develop campaign recaps with key results, learnings, and recommendations

Use performance insights to optimize creator selection, content, gifting, and investment

Maintain organized tracking of partnerships, contracts, deliverables, costs, and performance

Qualifications

3-5 years of experience in influencer marketing, creator partnerships, bonus: affiliate marketing

Proven experience managing influencer partnerships end-to-end

Hands-on experience with influencer contracts, negotiations, and redlining

Strong understanding of what makes a creator a strong brand fit, including audience, content, engagement, credibility, and aesthetic alignment

Experience briefing creators and collaborating on creative concepts and content

Strong understanding of influencer content and what drives awareness, consideration, engagement, and conversion

Hands-on experience with gifting and seeding

Strong analytical skills and ability to report on influencer and affiliate performance

Highly organized with strong attention to detail and ability to manage multiple partnerships and deadlines simultaneously

Preferred Experience

Experience working within a DTC, fashion, beauty, lifestyle, or consumer brand

Experience with platforms like ShopMy, LTK or similar

Experience building always-on creator or UGC programs

Existing knowledge of creator talent within fashion, beauty, lifestyle, or adjacent categories

Thank you in advance for your interest in this opening.

Vida Shoes International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status. At this time, only qualified candidates will be contacted.

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