Director, Patient Marketing & Engagement

Bristol Myers Squibb seeks a strategic, patient-focused Director to lead Breyanzi's patient marketing, with a focus on CAR T education, engagement, and differentiation for lymphoma patients. You will oversee messaging, omnichannel strategy, and patient testimonials, guiding a dedicated patient marketing team in a fast-moving oncology setting.
This role emphasizes collaboration with medical, access, and communications teams to expand access to transformative cell therapy and improve patient

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