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Programmatic Media Specialist

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Full Time

To drive client performance and growth, the full-time remote Programmatic Media Specialist will develop and manage the performance of various paid programmatic campaigns, ensuring accurate execution and optimization across multiple platforms.
Key responsibilities

Own the end-to-end setup and launching of programmatic campaigns within DSPs, ensuring accuracy in targeting and creatives
Partner with the AdOps team to develop and submit trafficking requests while managing brand safety through ad verification data
Proactively monitor campaign performance, executing adjustments to maximize KPIs and translating data into actionable insights

Required qualifications

1-3 years of experience in digital media, digital advertising, or a highly analytical field
Basic exposure to or certifications in DV360 and/or The Trade Desk
Strong proficiency in Microsoft Excel, including data sorting and working with large datasets
Experience in troubleshooting and resolving campaign issues effectively
Detail-oriented with a sharp eye for spotting discrepancies in campaign settings and performance metrics