Director, Marketing Strategy

Director, Marketing Strategy | Temp to Perm Contract
New York City | 4 days onsite
I’m partnering with one of the most iconic and recognizable names in American retail to identify a Director, Marketing Strategy to help shape how the brand connects with millions of consumers across major categories and cultural moments.

This is a highly visible leadership role for a strategic retail marketer who can turn consumer insights, merchandising priorities, and business goals into powerful integrated marketing strategies across the customer journey.

What you’ll be involved in:

Lead integrated marketing strategy across major seasonal moments, categories, and brand initiatives

Partner with Merchandising, Creative, Media, and senior stakeholders to bring product stories to life

Develop omnichannel campaigns across digital, social, content, experiential, and in-store

Create innovative activations, events, and customer experiences

Use consumer insights and data to shape strategy and creative direction

Lead and develop a high-performing team

What they’re looking for:

10+ years of integrated brand/retail marketing experience

Strong retail or consumer brand background

Experience leading seasonal and omnichannel marketing strategiesli>

Strong merchandising and cross-functional partnership experience

Experiential/in-store activation experience is a plus

Home, Fashion, Beauty, or cross-category retail experience

Strategic, commercially minded leadership style

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