Marketing Lead

Enver is a leading VR game studio and publisher headquartered in New York City. We build viral, social gaming worlds and are known for top-tier publishing and marketing, with creator-led campaigns behind some of the biggest titles in VR, including chart-topping games on Meta Quest. Our specialty is social, live-ops driven multiplayer games built around communities, creators, and content loops.

The Role
You'll own organic content, PR, and brand marketing strategy across Enver's games — plus Enver's own studio-level social presence. You'll help shape overall marketing strategy, not just execute on it, while coordinating across content workflows and contributors to make sure everyone is clear on their tasks and KPIs. You're the connective tissue between product and content: understanding upcoming releases and updates, and making sure content coverage goes out on time and stays coordinated across every channel you're responsible for.

What You'll Do

Understand and contribute to overall marketing strategy across our games and the Enver studio brand — not just executing on content, but helping shape the "why" behind it

Own organic content, PR, and brand marketing strategy across our games and for Enver's own studio-level social channels

Coordinate across content workflows spanning YouTube, TikTok, Instagram, and other social platforms — these are the channels this role is responsible for growing and hitting KPIs on

Keep contributors clear on their tasks and KPIs across those channels; identify when someone isn't hitting theirs and act on it

Coordinate closely with Product teams to understand upcoming releases/updates and plan how content will cover them in time for launch

Oversee content creation across channels (social, store pages, trailers, community)

Manage multiple marketing systems in parallel (Notion, content calendars, social platforms)

Requirements
Must Have

Proven experience in video game marketing, with a strong focus on organic/content, PR, and brand marketing — including strategic planning, not just execution

Experience coordinating cross-functional or external contributors, with a track record of keeping people accountable to KPIs

Understanding of studio/brand-level marketing, separate from individual game marketing

Track record growing or scaling live-service titles

Extremely organized — able to run multiple projects and systems at once without dropping the ball

Excellent communication: comfortable briefing creative teams, coordinating across a team, and aligning with product stakeholders

Experience with Notion or similar project management tools

Nice To Have
Bonus

Background working with licensed IP

Experience managing content creators or influencer relationships

PR experience specific to games/entertainment

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