Brand and Marketing Manager (Luxury Real Estate)

Access Consulting Group is conducting a confidential search for a premier luxury real estate firm based in Boston. Work alongside one of Boston’s leading luxury real estate professionals and help grow his business and brand in the luxury real estate market.
This role offers the opportunity to work directly with an established luxury real estate brand and play a key role in shaping its marketing strategy as the business continues to grow.
About the Role We are seeking a Brand & Marketing Manager to oversee and execute marketing and brand strategy for a growing real estate business and premier real estate agent. This Boston-based role combines strategy and execution, managing listing marketing, brand consistency, and marketing operations across digital and print channels.
The Manager will oversee the external social media and content team, ensuring that marketing and content initiatives align with the overall brand and business goals.
Role Type: Full-time
Hybrid: Approximately 2–3 days per week in Boston or as needed for events
Compensation: $75,000–$85,000 annually, commensurate with experience
Benefits: Annual benefits stipend to support the employee’s individual benefits and insurance needs
Key Responsibilities Include: Managing luxury real estate brand & strategy across all marketing channels
Working directly with business owner to develop and execute marketing initiatives
Developing marketing campaigns for luxury property listings
Overseeing the creation of property marketing materials including descriptions, brochures, websites, email campaigns, and direct mail
Managing listing data, MLS entries and updates, and maintaining accurate listing information
Coordinating photography and video shoots for new listings
Planning and supporting open houses and listing events
Tracking marketing budgets, advertising spend, and campaign performance
Ensuring brand consistency across print, digital, and social media
Overseeing and collaborating with external marketing vendors and social media partners
Supporting CRM management, marketing lists, and client communications
Managing multiple projects and deadlines while ensuring accuracy and timely execution
About You You are a highly organized marketing professional who combines creativity, strategy, and strong attention to detail. You are comfortable working independently, managing multiple priorities, and working directly with a senior real estate professional. You take ownership of your work and understand the importance of accuracy, quality, and brand consistency.
Qualifications: 5+ years of marketing, branding, or communications experience
Strong verbal and written communication skills
Exceptional attention to detail and project management skills
Ability to develop and maintain a cohesive brand strategy
Experience managing social media or marketing team members preferred
Comfortable working independently in a fast-paced environment
Familiarity with MLS systems and property marketing is preferred
Strong understanding of branding and marketing within the luxury real estate space
Real estate or luxury real estate marketing experience is required
Equal Opportunity Employer: We are committed to equal employment opportunities and welcome qualified candidates of all backgrounds. We do not discriminate based on any characteristic protected by applicable law.

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