Highwire is seeking a Senior Account Executive to join its Cybersecurity PR team, helping clients translate complex security developments into media-ready narratives. In this hybrid role based in Boston, you will lead tactical PR programs across media relations, analyst engagement, thought leadership, and high-impact writing, while tracking performance and coordinating with cross-functional partners.
What you will do
Own the tactical execution of cybersecurity-focused PR program elements, including
media relations ,
analyst engagement ,
thought leadership ,
speaking , and
content .
Lead
weekly client calls , deliver strategic counsel, and act as a trusted point of contact during sensitive or reactive news cycles.
Manage projects end-to-end from
kickoff through execution , ensuring deliverables stay aligned to broader strategic goals.
Develop
quarterly cybersecurity campaign plans
using industry trends, breaking news, and creative angles.
Monitor the
threat landscape , competitors, and relevant regulatory developments to identify timely commentary opportunities.
Support client
media training , including message development and session follow-up.
Help develop
budgets
and allocate team resources as client needs evolve.
Lead media strategy and execution for cybersecurity clients with strong existing relationships across
10+
business, trade, and cybersecurity reporters.
Craft and deliver proactive pitches that drive high-quality coverage and thought leadership.
Identify new media trends, outlets, and journalists relevant to security, sharing insights across the agency.
Drive and support
influencer engagement , content campaigns, and amplification across digital and social platforms.
Use social channels to increase client visibility and executive voice while supporting broader narrative efforts.
Measure and communicate the
ROI
of PR programs using analytics to optimize ongoing initiatives.
Coach junior staff on cybersecurity-specific media strategies and relationship building.
Write and edit cybersecurity-focused content, including
thought leadership articles ,
press releases , and
contributed pieces , plus speaking abstracts, award nominations, analyst briefings, media pitches, briefing books, backgrounders, and internal client materials.
Ensure content reflects
technical accuracy , industry nuance, and journalistic relevance, and create narratives that connect technical topics to media and business audiences.
Lead results reporting and campaign measurement, clearly articulating outcomes and PR value to clients.
Collaborate across teams to ensure integrated service delivery, especially around
AI ,
design ,
content , and
social media .
Identify and adopt
AI tools
that support campaign precision, speed, and efficiency.
Contribute to new business by supporting background research and pitch participation.
Write for Highwire’s blog and engage with the agency’s social channels to share cybersecurity insights and wins.
Attend and encourage participation in security conferences, networking events, and relevant meetups.
Help improve agency culture, workflows, and team growth with thoughtful ideas.
Set and track quarterly goals with your manager to support career development.
Prioritize tasks effectively to meet client goals and internal expectations, demonstrate independence with minimal oversight, and communicate clearly when priorities shift.
Seek feedback and act on it as part of a continuous improvement mindset, consistently meet deadlines, and stay current on cybersecurity news, industry changes, and media trends.
Required experience
3–5 years
of PR/communications experience in an agency setting (required).
Direct experience working with cybersecurity clients or within the security industry.
Strong media relationships across tech, business, and security trades (examples include
Wired ,
TechCrunch ,
CyberScoop ,
SC Magazine ,
Dark Reading ,
Axios ).
Ability to understand and translate complex cybersecurity topics into compelling media narratives.
Excellent writing, editing, and content development skills.
Experience managing client communications, priorities, and deliverables.
Confidence using analytics tools and reporting performance metrics.
A collaborative, curious,
client-first
mindset.
Compensation
USD 63,000 - 90,000
per year
Benefits
Competitive benefits package with
medical ,
dental , and
vision
coverage
401(k) matching
Generous paid time off
Flexible hybrid work model
tailored to your schedule and lifestyle
Empower Hours
with early log-off on Fridays
FSA options
Paid parental leave benefits
Commuter benefits
Annual
Growth Mindset stipend
for books, events, or learning experiences
Monthly
technology reimbursement
Wellness benefit program for mental and physical health
501c3 donation matching program
Mentorship and ongoing professional development opportunities
Monthly recognition and team celebrations
Employee referral and new business referral bonuses
Quarterly Highwire events and team gatherings
Dog-friendly office
environment
Supportive, inclusive, and collaborative workplace where you can grow and do your best work
Work location
Boston, MA (hybrid)
Highwire offers remote and hybrid options depending on where you live.
Hybrid:
Candidates within commuting distance of Highwire’s
New York, NY
or
San Francisco, CA
offices follow a schedule with
three in-office days per week .
Remote:
Fully remote roles are available in: California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C.
Highwire can only consider candidates who reside in one of the listed locations at the time of hire.
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Cybersecurity Jobs is hiring: Senior Account Executive, Public Relations (Cybers
Cybersecurity Jobs · Boston, MA, USA · Remote ·
- Pay:
- $63,000-$90,000/yr
- Job type:
- Full Time