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Paid Social Media Buyer

Excel Partners, Inc. · Stamford, CT, USA ·

Job type:
Full Time


Position Description


Leading international media buying company is hiring a Paid Social Buyer to buy and manage client media investments across major social platforms including Meta, TikTok, Reddit, Pinterest, Snapchat and others. The ideal candidate brings a strong foundation in media buying, reporting, and analytics, thrives in a fast-paced environment, and is detail oriented. This is an executional role within the Ad Platforms team, reporting to the Paid Social Manager.


Responsibilities


• Build and manage full funnel campaigns across the various social platforms.

• Optimize campaigns against performance goals and KPIs

• Analyze campaign data to assist in developing strategy to scale spend while improving performance

• Partner cross-functionally with strategy, planning, measurement, and Ad Ops) to align on campaign goals and unique account needs

• Join client meetings to represent company's social capabilities and value

• Monitor key metrics and adjust strategy in real time as needed

• Compile and analyze performance data, identify trends, and proactively bring recommendations to both clients and internal teams

• Stay ahead of the latest platform updates, trends, and best practices in social media



Skills and Qualifications


• Bachelor's degree required

• 2-4 years of experience in paid social media, agency or client-side

• Highly organized with strong project management skills; able to manage multiple projects and reprioritize as needs shift

• Strong communication skills, comfortable engaging both internally and with external clients

• Ability to analyze social media metrics and recommend optimizations that drive performance

• Strong understanding of platform algorithms, optimization levers, and ad products

• Analytical mindset with a focus on media performance and results

• Experience compiling client-facing deliverables

• Intermediate Excel and AI tool proficiency