Amazon Ads Specialist (Book Marketing) Job at Ensemble Digital Media in New York

We are seeking an experienced and results-driven Amazon Ads Specialist to take end-to-end ownership of advertising campaigns for a published book.
This role requires both hands-on campaign management and strategic optimization, with a clear goal of achieving and sustaining a minimum 20% ROI while building a scalable system our team can manage internally.
Perform a full audit of existing Amazon ad campaigns (structure, keywords, bids, performance)
Take full ownership of campaign management, including:

Campaign creation and restructuring
Daily monitoring and optimization
Budget allocation and bid adjustments

Optimize keyword targeting, match types, and search term harvesting
Continuously test and scale campaigns to improve performance and profitability
Identify and eliminate wasted ad spend
Performance Goals

Achieve and maintain a minimum 20% ROI
Improve key metrics:

Increase consistent and scalable book sales
Deliverables & Timeline

First 30 Days

Initial optimizations implemented
30–60 Days

Early ROI improvements
60–90 Days

Scalable and optimized campaign structure
ROI target (20%+) actively achieved or trending
Knowledge Transfer

Provide step-by-step guidance for the internal team, including:

Loom/video walkthroughs or live sessions
Simple SOPs for campaign management

Ideal Candidate

Proven experience with Amazon Ads for books (KDP required — non-negotiable)
Demonstrated success in achieving strong ROI or ACOS targets
Strong analytical and optimization skills
Ability to translate strategy into simple, actionable steps
Experience in coaching or consulting is highly preferred
Engagement: Project-based (with potential for ongoing role based on results)

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