Lead/Senior Field Marketing Manager

Senior Lead, Field Marketing
Department: Marketing

Employment Type: Permanent

Location: UK, Remote

Description
We are seeking a dynamic, strategic, and hands‑on Head of BDR to lead our growing global business development function. Based in the UK, you will oversee and unify a diverse team of BDRs operating across Europe and the US. Your mission will be to align regional teams under a cohesive strategy, foster a high‑performance culture, and standardize KPIs and best practices to drive consistent pipeline growth.

This is a pivotal leadership role where you’ll have the opportunity to shape the direction and impact of our outbound and inbound lead generation efforts on a global scale. You will work closely with Sales, Marketing, Enablement, and RevOps to ensure alignment, consistency, and scalable success across all territories.

Responsibilities
Team Leadership & Alignment

Lead and mentor regional BDR managers and individual contributors across Europe and the US

Build a unified global BDR culture focused on collaboration, accountability, and results

Foster knowledge sharing and team cohesion across time zones and geographies

Performance Culture & KPIs

Define and implement a unified set of performance KPIs and productivity metrics

Build a culture of continuous improvement, feedback, and high output

Monitor and report on team performance, pipeline contribution, and attainment

Strategy & Process Optimization

Evaluate current tools, cadences, messaging, and processes across all regions

Standardize best practices in outreach, qualification, and handoff to Sales

Partner with Marketing and RevOps to refine lead flows and improve conversion rates

Hiring, Onboarding & Enablement

Partner with Talent and Enablement to hire, onboard, and ramp top BDR talent

Ensure regular coaching, training, and career development planning

Drive retention and engagement through clear paths for progression and performance

Skills, Knowledge & Expertise

–8+ years of experience in BDR/SDR leadership roles, including multi-region team management

Proven track record of building or transforming BDR organizations at scale

Strong understanding of performance metrics, sales development strategies, and lead management

Experience aligning teams around unified KPIs and playbooks across markets

Excellent communication, coaching, and cross-cultural collaboration skills

Fluent in English

Willingness to travel occasionally to regional offices and events

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