SEO Expert

Job: SEO Team Lead (Remote – Egypt)
Location: Remote (Egypt)
Employment Type: Full-Time

About Beno
Beno is a Dubai-based luxury lifestyle platform offering premium experiences across luxury cars, yachts, private jets, helicopters, concierge services, watersports, and exclusive partnerships.
As part of our continued growth, we are expanding our marketing operations in Egypt and are looking for an experienced SEO Team Lead to oversee our SEO function, lead our existing SEO team, and drive Beno’s organic growth across both traditional search engines and AI-powered search platforms.

Role Overview
This is a leadership role.
We are looking for an experienced SEO professional who has a proven track record of achieving top rankings for highly competitive keywords and building long-term organic growth strategies.
You will lead Beno’s SEO team, define the SEO roadmap, monitor performance, and work closely with marketing, content, design, and development teams to maximize Beno’s online visibility.

Primary Objective
Your mission is simple:

Rank Beno’s most valuable keywords in the top positions on Google.

Continuously increase Beno’s visibility across AI-powered search platforms such as ChatGPT, Gemini, Perplexity, Claude, and other emerging AI search engines.

Build Beno into one of the most authoritative luxury lifestyle brands in organic search.
Key Responsibilities
1. Lead the SEO Team
Manage and mentor Beno’s existing SEO team by:

Setting priorities

Reviewing work quality

Assigning projects

Coaching team members

Improving workflows

Driving accountability

Ensuring deadlines are met

Develop SEO Strategy

Luxury Cars

Yachts

Private Jets

Helicopters

Concierge Services

Watersports

Luxury Experiences
Develop scalable strategies that generate sustainable organic growth.

Drive Organic Growth

Improve keyword rankings

Increase qualified organic traffic

Expand topical authority

Improve landing page performance

Grow search visibility across all target markets

GEO & AI Search Optimization

Optimizing content for AI search engines

Building topical authority

Strengthening entity relationships

Supporting Knowledge Graph development

Improving semantic content architecture

Ensuring Beno becomes a trusted source for AI-generated answers

Technical SEO Leadership

Website crawlability

Indexation

Core Web Vitals

Site architecture

Internal linking

Structured data

Technical SEO performance

Website health

Content & Landing Page Strategy

Build SEO-driven landing pages

Develop content strategies

Improve existing pages

Optimize conversion-focused content

Identify new content opportunities

Performance Monitoring & Reporting

Keyword rankings

Organic traffic

Competitor performance

Technical SEO health

AI search visibility

Content performance

Growth opportunities

Provide actionable recommendations based on data and business objectives.
Requirements
Experience

Minimum 5 years of hands-on SEO experience.

Proven experience ranking competitive keywords in Google’s top positions.

Previous experience leading an SEO team.

Strong understanding of technical, on-page, off-page, and content SEO.

Experience working with medium to large websites.

Technical Skills

Strong expertise in:

Technical SEO

On-Page SEO

Off-Page SEO

Keyword Research

Search Intent Analysis

Entity SEO

Topical Authority

GEO (Generative Engine Optimization)

Google Search Console

Google Analytics

Ahrefs

SEMrush

Screaming Frog

Schema Markup

Core Web Vitals

Leadership Skills

The ideal candidate should be able to:

Lead and mentor an SEO team

Build scalable SEO processes

Prioritize high-impact initiatives

Analyze data and make strategic decisions

Communicate effectively with technical and non-technical teams

Deliver measurable business results

Preferred Experience

Experience in one or more of the following industries is highly desirable:

Luxury Brands

Hospitality

Travel

Automotive

E-commerce

International SEO

Multi-language websites

Success Metrics (First 6 Months)
The successful candidate will be expected to:

Develop and implement Beno’s SEO roadmap.

Successfully lead and improve the performance of the SEO team.

Achieve measurable ranking improvements across Beno’s priority keywords.

Increase qualified organic traffic across key business categories.

Improve Beno’s visibility across AI-powered search platforms.

Strengthen Beno’s topical authority and overall search presence.

Deliver clear monthly SEO reports with measurable KPIs and business impact.

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