G2 is seeking a senior lifecycle marketer to own end-to-end lifecycle campaigns for its marketplaces. You will drive audience segmentation, messaging, and AI-assisted experiments across email, SMS, and paid social, while leading a cross-functional lifecycle team.
You will apply advanced analytics and personalization on Eloqua, HubSpot, Marketo, and SFMC to scale high-impact programs, partnering with senior stakeholders to align strategy and outcomes.
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Lifecycle Marketing Leader — AI-Driven Growth
G2 · New York, NY, USA ·
- Job type:
- Full Time