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Lever, Inc. is hiring: Senior Motion & Graphic Designer in New York

Lever, Inc. · New York, NY, USA · Remote ·

Pay:
$90,000-$110,000/yr
Job type:
Full Time

Silverback Strategies is a performance marketing agency built to help marketers grow and capitalize on change. Ad Age, Inc Magazine, The Washington Post, The Washingtonian, and The Washington Business Journal have recognized Silverback as one of the best places to work.

We hire the best and help them get better. Silverbackers are supported, challenged and inspired by their peers. Regardless of title or tenure, every Silverbacker plays a role in helping our agency get better. This is a place where you can make a difference.

What you will do:

Translate strategy into visuals: partner closely with our Creative Strategist to take research, hooks, and loosecreative briefs and turn them into concrete visual concepts, storyboards, and finished assets

Produce both statics and video: design and build static ad creative and edit/produce short-form video andmotion content for paid social at a consistently high craft level

Interpret brand guidance at any altitude: work from anything ranging from a thin one-pager to a comprehensivebrand system, and reliably produce creative that's unmistakably on-brand either way

Navigate regulated-industry review cycles: produce creative that anticipates compliance and legal scrutiny,minimizing revision rounds and rejection risk without watering down creative quality

Push brands into new creative territory: identify opportunities to evolve a brand's creative expression to unlockscale and new-market growth, while staying inside brand-safety guardrails

Select and edit raw footage/imagery: review raw photography and video footage from shoots and select, crop,cut, and edit the strongest material into finished assets — no on-set creative direction required

Own asset quality and turnaround: deliver polished, client-ready work with minimal internal revision cycles soassets aren't burning days internally before they even reach the client

Maintain visual consistency at scale: keep creative consistent and on-brand across a high volume of advariations, formats, and platform

What we are looking for:
Core Experience

5+ years in a hands-on creative production role — Art Director, Senior Designer, Creative Producer, or similar —with dedicated performance/paid social experience

A portfolio that shows range across both static design and video/motion editing, ideally for paid social specifically

Experience working within brand guidelines of varying depth and translating them into new creative applications

Experience in regulated or highly regulated industries (healthcare, finance, insurance, legal, or similar) is a strong plus, given our client base

Experience working in matrixed organizations with multiple stakeholders and layered approval processes

Craft & Technical Skills

Expert-level proficiency in Figma (or similar) for static design and layout

Strong proficiency in After Effects (or similar) for motion graphics and video editing

Comfortable editing raw video/photo footage into finished assets: selects, cuts, pacing, captions/graphicsoverlays

Working knowledge of Adobe Creative Suite (Photoshop, Premiere, Illustrator) as needed

Understands platform-specific creative specs and best practices across Meta, TikTok, YouTube, Pinterest, andother paid social channels

Creative & Strategic Judgment

A strong eye for what "good" looks like in modern performance advertising — thumb-stopping, polished, andeffective, not just pretty

Understands performance/paid-social fundamentals (hooks, pacing, hierarchy, CTAs) well enough to make smartcreative calls independently, without needing to run the strategy

Can take a loose brief or visual direction and fill in the gaps with sound creative judgment

High attention to detail — typos, brand misapplications, and spec errors don't make it to client review

Comfortable giving and receiving fast, iterative feedback in a deadline-driven environment

Working Style

Thrives on speed without sacrificing polish - this role owns production timelines that need to move fast to offsetlong approval cycles

Collaborative by nature; sees the Creative Strategist as a partner, not a hand-off point

Self-sufficient in production; doesn't need heavy oversight to get from brief to finished asset

What success looks like:

Assets consistently reach client/compliance review in 1–2 internal revision rounds or fewer

Creative reliably passes compliance and legal review with minimal rework

Output balances brand safety with creative freshness — clients see growth and new territory, not just "more ofthe same"

The Strategist and Senior Performance Creative function as a true two-person creative engine, each covering what the other doesn't

What This Role Is Not:

Not a photo/video shoot creative director — you won't be expected to run or direct live shoots, just to select andedit from what's captured

Not a pure strategist — research, testing frameworks, and reporting live with the Creative Strategist, not this role

Why Silverback?

Make an impact: We’re a small agency. Everybody has the opportunity to drive change and impact

Get paid: We hire the best and pay them generously

Do cool sh*t: From media to SEO to measurement, learn the cutting edge of what works

Benefits & Perks

Unlimited PTO

Comprehensive health, dental, and vision plans

Virtual Team Events and a fun, casual, inclusive company culture

Company-paid ClassPass membership

12 weeks of Paid Parental Leave

Summer Fridays

401(k) with Employer Match

$90,000 - $110,000 a year

Silverback Strategies is an equal opportunity employer. If you believe you meet the qualifications for the position, then we invite you to apply. We celebrate the free flow of conversation, ideas and opinions at Silverback, but actions such as bullying, discrimination, harassment or retaliation of any kind are strictly prohibited in our workplace. We are committed to providing a safe, open and accommodating environment that allows all of our team members to thrive. Employment decisions are made without regard to age, color, disability, family, genetic information, origin, race, religion, sex. For more information, we invite you to visit eeoc.gov.

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