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Remote Go-To-Market Product Marketing Lead

DIRECTV · Las Vegas, NV, USA ·

Pay:
$111,000-$202,000/yr
Job type:
Full Time

DIRECTV is seeking a Lead Product Commercial Marketing Manager to own end-to-end go-to-market strategies. You will develop and execute integrated campaigns across digital, retail, and media channels, shaping product messaging to drive customer acquisition, retention, and ARPU.
You will leverage segmentation, testing, and analytics to optimize performance and mentor junior teammates while partnering with Product, Sales, Care, Analytics, and Legal.

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