DTC Marketing Ops Lead: End-to-End Campaigns

The Healthy Back Institute is seeking a hands-on Project Manager to own the marketing operations engine across campaigns, CRO tests, and brand consolidation. You will collaborate with the CMO, creative leads, and vendor teams to deliver campaigns on a predictable cadence while driving process improvements.Ideal candidates have DTC or eCommerce experience, 3+ years of ownership, and a strong track record in lifecycle programs, email/SMS automation, and funnel optimization.J-18808-Ljbffr