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Growth Leader Retention Marketing & CRM

VICI · Walnut Creek, CA, USA ·

Job type:
Full Time

VICI is seeking a Director of Retention Marketing & CRM to lead the customer journey across email, SMS, app & web push, and loyalty programs. You will mentor a team to drive onboarding, repeat purchases, winbacks, and loyalty performance while shaping growth strategies for active customers and churn reduction.
Collaboration with Ecommerce, Social, and Paid Media teams will optimize promotions and journeys; you will manage ESP, SMS platforms, and loyalty tech and report KPIs to senior leadership

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