Role: Executive Director, U.S. HCP Marketing for Rezdiffra at Madrigal Pharmaceuticals Leading strategic and tactical execution of HCP-facing marketing efforts.
Responsibilities include developing brand positioning, managing marketing campaigns, overseeing KOL engagement, congress strategies, and sales enablement; driving omni-channel, digital, and non-personal promotion; collaborating with cross-functional teams such as Medical Affairs, Sales, Market Access, and Regulatory; and managing external agencies and team operations.
Requirements: Bachelor's degree, 18+ years in pharma/biotech marketing with 10+ years in HCP brand marketing of high-growth or blockbuster specialty products, preferably in liver or cardiometabolic areas. Proven experience in launching and managing specialty brands within regulatory constraints, team leadership, and cross-functional collaboration.
HighValue: focus on liver disease, MASH, with an emphasis on HCP engagement, digital transformation, and compliant promotional strategies.
WorkSetup: US-based, with up to 30% travel. #J-18808-Ljbffr
Executive Director, U.S. HCP Marketing
Madrigal Pharmaceuticals Inc · Conshohocken, PA, USA ·
- Job type:
- Full Time