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Marketing Specialist Visual Design Social Media Brand Development

Visir Inc. · Plano, TX, USA ·

Job type:
Full Time

Job Description Job Description
Job Overview We are seeking a creative and versatile Marketing Support Specialist to support our marketing team across visual design, brand development, content creation, social media, and marketing initiatives .
This role is ideal for someone with a strong design background who is also interested in broader marketing. The ideal candidate should have a strong eye for visual aesthetics and branding, while being comfortable creating content, supporting social media, and assisting with day-to-day marketing activities.
Key Responsibilities Visual Design & Brand Support Support the development and maintenance of the company's brand identity and visual direction
Design logos, brand assets, marketing materials, merchandise, apparel, packaging, and promotional materials
Create graphics and visual content for social media, websites, advertisements, product launches, and events
Develop original artwork, illustrations, creative concepts, and visual compositions
Ensure consistent branding across digital and physical marketing materials
Prepare production-ready artwork for print and digital applications
Support product launches and marketing campaigns with creative assets
Social Media & Content Support the management of the company's social media channels, including content planning, scheduling, publishing, and organization
Create social media graphics, captions, and other visual and written content
Assist with short-form video, reels, and other social media content
Monitor social media trends and identify opportunities for new content and creative campaigns
Help maintain a consistent brand voice and visual identity across social platforms
Track basic social media performance and provide insights for content improvement
General Marketing Support Support product launches, promotions, trade shows, events, and other marketing initiatives
Collaborate with marketing, sales, product, and other teams to develop marketing materials
Organize and maintain marketing assets, creative files, templates, and brand resources
Assist with website updates and other digital marketing tasks
Support influencer, media, and other marketing partnerships as needed
Stay up to date with design trends, social media platforms, content trends, and emerging marketing tools
Take on other marketing projects and creative tasks as needed
Qualifications Bachelor's degree in marketing, Graphic Design, Visual Communication, Communications, or a related field preferred
2+ years of experience in graphic design, marketing, content creation, or a related role preferred
Strong portfolio demonstrating graphic design, branding, logo design, merchandise design, and creative work
Strong understanding of design fundamentals, typography, composition, color, layout, and visual storytelling
Proficiency in Adobe Creative Suite, particularly Illustrator and Photoshop
Strong visual communication skills and attention to detail
Strong organizational skills and ability to manage multiple projects
Ability to work independently while collaborating effectively with a team
Creative mindset with strong initiative and problem-solving skills
Company Description
Company Description Visir Inc. is a U.S.-based leader in high-performance thermal imaging rifle scopes and handheld monoculars under the RIX Optics brand. Our products are trusted by hunters, outdoor enthusiasts, dealers, and professionals across the country. As we continue to grow, we're seeking a results-oriented and relationship-driven Sales Manager to lead sales growth across the Company's dealer, distributor, and customer network — developing business relationships, identifying new sales opportunities, and achieving sales objectives.
The ideal candidate is proactive, organized, and commercially minded, with strong communication skills and the ability to manage multiple priorities in a fast-paced environment.

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