Graphic Art Director - Kids Apparel

Our client, a children’s apparel brand, is seeking a a Graphic Art Director to join their New York City based team! The ideal candidate will drive the evolution of both the creative output and the processes, technologies, and capabilities behind it, identifying emerging trends across culture, graphics, technology, and consumer behavior to uncover new opportunities. This role advances AI, creative technology, workflow,and technical execution.
**requires 5 days on site
Responsibilities:
Monitor trends across fashion, retail, technology, and design to identify meaningful creative opportunities
Translate trends into relevant, original, and commercially viable graphic concepts while encouraging thoughtful experimentation with new aesthetics, techniques, materials, and AI-enabled tools
Identify and test AI, digital design, automation, and emerging technologies that can enhance creativity, efficiency, and productivity
Develop practical tools, workflows, and guidelines that enable successful technologies to be adopted and scaled across the Art organization
Optimize the artwork lifecycle by improving workflows, eliminating inefficiencies, and establishing scalable standards and best practices
Partner with Technology to strengthen systems, automation, asset management, and workflow visibility while maintaining creative flexibility
Ensure artwork is technically accurate, production-ready, and aligned with manufacturing capabilities and standards
Explore new production techniques and collaborate with Product Development, Technical Design, Sourcing, vendors, and Global teams to balance creative vision with execution.
Connect creative, operational, technological, production, and commercial priorities across Art and partner functions.
Identify opportunities, risks, and capability gaps; develop recommendations and business cases; and communicate priorities and progress to leadership.
Requirements:
Bachelor’s degree in apparel graphic design, art, creative development or related field
Strong understanding of Apparel Graphics
10+ years of relevant experience
Strong AI skills and experience with AI workflows
Ability to lead cross-functional initiatives
Ability to multitask and prioritize in a dynamic environment
Proactive team player with strong initiative
Experience leading innovation
Excellent written and verbal communication skills
If this sounds like a good fit, please submit your resume to be considered for this opportunity!
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