Communications Lead

Change & Communications Lead – B2B SaaS £65,000–£75,000 pro rata OR £450–£550 per day 6-Month Initial Engagement – Likely Extension Fully Remote – UK | Occasional Office Visits FTC or Consultant / Contract
YourCode Recruitment is working with an established B2B SaaS organisation looking for an experienced Change & Communications Lead to support a significant product transformation and launch programme. This is not a traditional corporate or internal communications role. You'll work at the centre of a major product change, taking ownership of communications, stakeholder engagement, customer transition and launch readiness as the business introduces significant changes to its software platform. Working across Product, Customer Success, Marketing, Sales, Support and senior leadership, you'll ensure customers and internal teams understand what is changing, when it is happening and what it means for them. The initial engagement will be six months, with a strong possibility of extending to nine months. The business is flexible around appointing someone on either a fixed-term or consultant/contract basis.
The Role You'll develop and own the communications and stakeholder engagement strategy supporting the product transition, creating a structured programme covering everything from early customer engagement through to launch, migration and adoption. Key responsibilities will include:
Develop and own the communications strategy for a significant SaaS product change
Build clear communication plans for different customer and stakeholder groups
Create and manage the communications roadmap across pre-launch, launch, migration and post-launch adoption
Develop customer transition and migration communications
Coordinate product launch announcements, updates and readiness communications
Anticipate customer concerns and develop appropriate messaging
Work closely with Product, Customer Success, Marketing, Sales and Support teams
Develop executive briefings and senior stakeholder communications
Create launch messaging, FAQs, customer communications, presentations and internal briefing materials
Maintain launch calendars, communication schedules and key milestones
Establish clear communication governance and approval processes
Monitor stakeholder readiness, engagement and communication effectiveness
Identify communication risks and provide recommendations to senior leadership
About You We're looking for an experienced communications and change professional who is comfortable operating within a complex B2B SaaS or technology environment. Ideally, you will have:
Significant experience in senior communications, change or transformation roles
Experience supporting a major SaaS/software product launch, platform migration or digital transformation
Strong customer-facing communications experience
Experience creating communications for multiple audiences and stakeholder groups
Excellent written communication and messaging skills
Strong senior and executive stakeholder management experience
Experience coordinating multiple workstreams within a complex change programme
Strong understanding of product launch, customer migration or change adoption
Ability to bring structure and clarity to complex programmes
Confidence challenging stakeholders and identifying communication or adoption risks
A proactive, hands-on approach with the ability to work independently
Previous experience within B2B SaaS or software would be highly advantageous, particularly if you have worked on a significant product launch, platform transition or customer migration.
The Opportunity This is an opportunity to play a central role in a strategically important product transformation within an established software organisation. Rather than simply communicating a change once decisions have been made, you'll be embedded within the programme and help shape how customers, employees and other stakeholders are taken through the transition.