Virtual Staffing Careers is hiring: Meta Ads Manager in New York

Legal Soft is seeking a Meta Ads Manager to own and optimize our client acquisition engine across

Meta channels. This role is responsible for planning, executing, and scaling high-performing paid

media campaigns that generate qualified leads, demos, and signed clients within preferred metrics and

Key Responsibilities:

Plan, launch, and manage paid advertising campaigns across Meta

Own budget pacing, scaling, and ROI-driven optimization

Performance Optimization

Optimize for cost per qualified lead, cost per demo booked/completed, and cost per signed client

Test audiences, creatives, copy, landing pages, and offers

Legal Lead Funnel & Intake Alignment

Collaborate with intake teams to ensure lead quality alignment

Track leads from first click through signed case

Manage and oversee external paid media vendors and agencies

Act as primary point of contact for vendor performance and accountability

Manage large ad spend budgets and ensure ROI-driven execution

Identify performance gaps and drive corrective action

Reporting & Analytics

Build and maintain dashboards and weekly/monthly performance reports

Provide actionable insights and recommendations to leadership

Qualifications

3+ years of paid media management experience

Strong expertise in Meta Ads, Google Ads a plus

Experience with lead generation, CRM tracking, and attribution

What Success Looks Like

Consistent generation of high-quality legal leads

Reduced cost per signed client over time
Clear visibility into ROI and scalable campaign performance

If your Salary range is above $8 - $10

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