Director, Growth & Digital Marketing

For our client, we are seeking a Director, Growth & Digital Marketing to join the team of a leader in the Information Technology space.
This role will own integrated growth and digital marketing strategy across global campaigns, with a strong focus on demand generation, acquisition, and lifecycle performance. The ideal candidate will bring a data-driven approach to optimizing multi-channel execution, improving pipeline contribution, and building repeatable programs that scale across the marketing organization. This position will partner closely with cross-functional stakeholders to turn strategic briefs into actionable plans and to strengthen campaign performance through thoughtful measurement and continuous improvement. Experience supporting B2B SaaS marketing to mid-market and enterprise buyers will be especially relevant.
Location: Remote - US based candidates only, no visa sponsorship available
Compensation: $148,200 - $195,000 annually
Responsibilities Translate cross-functional briefs into actionable demand generation plans
Manage and optimize digital execution for global marketing campaigns
Develop repeatable playbooks for faster and more consistent campaign launches
Advise on effective digital strategies based on data performance
Lead integrated multi-channel strategies to drive customer acquisition
Oversee lifecycle programs, ensuring engagement and retention of customers
Track full-funnel performance and share insights for continuous improvement
Qualifications 10+ years in B2B demand generation or digital marketing, with 6+ years in leadership roles
Experience managing 7-figure digital media budgets across multiple channels
Demonstrated ability to measure digital pipeline contributions using advanced attribution methods
Strong experience in managing agency relationships for media strategy
Proficient in building scalable campaign playbooks for other teams
Experience in lifecycle programs, including acquisition and retention strategies
Familiarity with marketing B2B SaaS to mid-market and enterprise buyers
Benefits Flexible remote work environment with a blend of in-office collaboration
Mission-driven culture focused on tech upskilling and impactful work
Strong emphasis on inclusion and belonging within the workplace
Opportunity for continuous learning and professional development
Comprehensive benefits package including competitive compensation and unlimited PTO
Our client is an equal opportunity employer. We encourage you to apply even if you don't meet every qualification—your background could be exactly what this team needs.

#J-18808-Ljbffr