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Vice President of Marketing

Prompt.io · New York, NY, USA · Remote ·

Pay:
$150,000-$200,000/yr
Job type:
Full Time

ABOUT Prompt.io™ is the winning and influence engine partnered with organizations of all size and scale to engage and activate supporters. Prompt.io is a non‑partisan company and we work with customers of all political stripes. We help companies, political campaigns, advocacy organizations, unions, nonprofits, and other mission‑driven organizations connect with their audiences through texting, voice, and engagement tools.
We're a growing tech company where individual contributions can have an outsized impact. We value people who take ownership, bring ideas, move with purpose, and are excited to help build what comes next.
THE ROLE We are seeking a Senior Marketing Leader to build and own Prompt.io’s marketing function. This is an opportunity to shape our marketing strategy from the ground up and make a measurable impact on the company’s growth.
You will develop and execute strategies that expand our top‑of‑funnel pipeline and support revenue goals, leading efforts across brand awareness, positioning, messaging, demand generation, and digital marketing. You’ll work cross‑functionally to ensure marketing is aligned with broader business objectives and directly contributes to growth.
The ideal candidate has a strong marketing background and proven experience managing campaigns and promotional projects from concept through execution. Familiarity with the national political landscape is especially important, as our customers primarily operate in the political space. You should be able to translate that understanding into compelling positioning and messaging. We’re looking for a strategic, hands‑on leader who thrives in a dynamic environment, values close collaboration, communicates clearly, and takes ownership of measurable outcomes.
WHAT YOU'LL DO Help craft our messaging and value proposition(s) in ways that resonate with our target customers
Own our event marketing strategy as a primary driver of pipeline and revenue, partnering with Sales and the events team
Develop and implement a cohesive marketing plan that builds sales opportunities and brand awareness, with a clear line to revenue generation
Manage the marketing budget and ensure strong ROI on marketing spend
Set short- and long‑term marketing goals to grow demand generation and top‑of‑funnel pipeline
Monitor and iterate on all marketing campaigns based on performance
Prioritize marketing projects and allocate resources accordingly
Conduct market analysis to identify challenges and growth opportunities, and track competitor activity
Educate customers on our platform and services
Manage a team of marketing professionals across a range of responsibilities and deliverables
Partner closely with the VP of Sales to identify marketing opportunities and more
Some light travel to be expected
WHAT WE'RE LOOKING FOR 5–7 years of experience in marketing, including experience managing a marketing team
Demonstrated success designing and implementing marketing campaigns — you've taken a small budget and grown it into bigger results, earning increased investment along the way
Solid knowledge of marketing automation, SEO, web analytics, and email marketing
Familiarity with the U.S. political landscape and the ability to translate that understanding into messaging and positioning that resonates with a politically engaged customer base
Demonstrated familiarity with SaaS products and business models, with the ability to translate complex software offerings into clear positioning, messaging, and go‑to‑market strategies.
Proven experience leading event marketing as a core growth channel, with a track record of turning conferences, sponsorships, and hosted events into qualified pipeline and measurable revenue through close partnership with Sales.
Comfortable giving honest, timely feedback to your team
Metrics‑oriented, with a strong focus on ROI
Strong sense of initiative, ownership, and accountability; biased toward action and unafraid to fail; comfortable in an ever‑changing startup environment
Strong organizational, written, and verbal communication skills
Genuine ambition and desire for personal and professional growth — we're looking for people who want to grow with us
Ability to learn new systems and processes quickly, and comfortable owning and improving existing ones
Knowledge of HubSpot and Webflow
HOW YOU WORK You take ownership and step in when you see an opportunity to make things better.
You’re a creative problem solver who finds a way forward when challenges arise.
You care about the details without losing sight of the outcome.
You're a thoughtful teammate who knows when to lead, collaborate, or ask for help.
You can communicate clearly, proactively, and consistently in a fully remote environment, keeping teammates informed, documenting decisions, and making it easy for others to stay aligned across time zones and locations.
BENEFITS We believe great work starts with supporting great people. Prompt.io™ offers a wide range of benefits, including a 401(k) match, health benefits for you and your family, unlimited flexible time off, annual team gatherings, professional development opportunities, team appreciation events, and more.
COMPENSATION The salary range for this position is $150,000-$200,000 . Actual compensation will be determined based on experience, qualifications, location, and other relevant factors. We also offer annual bonuses.
EQUAL OPPORTUNITY Prompt.io™ is an equal opportunity employer. We are committed to providing an inclusive workplace and do not discriminate against qualified applicants or employees on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. Applicants must be authorized to work in the United States or Canada and not require sponsorship of a visa, unless otherwise specified in the posting.

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