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Hybrid Paid Media Analytics Lead

Learning Care Group · Novi, MI, USA ·

Job type:
Full Time

Learning Care Group is seeking a Paid Media Analyst to own the analytics layer supporting annual paid media investments across its brand portfolio. You will ensure agency-reported results are independently validated and tied to family journey outcomes, building confidence in performance insights.
You will develop dashboards in Power BI, manage data marts, monitor channel performance, run incrementality and marketing mix analyses, and partner with marketing leaders to define KPIs and optimization

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