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GTM Retention Strategy Lead

NRG Energy · Houston, TX, USA ·

Job type:
Full Time

NRG Consumer in Houston is seeking a Go-To-Market Retention Strategy Manager to lead customer retention, engagement and loyalty programs that drive lifetime value. You will translate insights into actionable GTM plans, shape communications, and oversee cross-functional initiatives across Marketing, Analytics and Operations.

You will develop segmentation, value propositions, and channel strategies for retention campaigns, own the calendar of retention initiatives, and report results to leadership

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