NZ Senior Marketing Coordinator - Dayshift Remote

Position : Senior Marketing Coordinator

Salary : $1,800 - $2,500 NZD a month

Working Hours & Conditions : NZ Hours and Holidays

Work Arrangement : Full Time - Independent Contractor

ABOUT THE COMPANY:
Client is a modern New Zealand accounting firm providing bookkeeping, accounting, taxation, payroll, and business advisory services to a diverse range of businesses across New Zealand. The firm prides itself on delivering proactive advice, exceptional client service, and practical financial solutions that enable clients to focus on growing their businesses.

As the firm continues to grow, client is seeking an experienced Senior Bookkeeper to support one of its largest and most valued clients while working closely with the accounting team to deliver accurate, timely, and high-quality financial services.

OVERVIEW:
We are seeking a highly capable Senior Marketing Coordinator to become the operational engine behind the marketing function.

Working closely alongside the local Marketing Manager, this role is responsible for taking marketing strategies and turning them into high-quality execution. You’ll coordinate campaigns, produce content, manage social media, build AI workflows, support events and webinars, execute marketing plans, and ensure projects are delivered on time and to a high standard.

Rather than leading the overall marketing strategy, you’ll be the person who makes things happen —bringing campaigns to life, driving consistency across every channel, and significantly increasing the volume and quality of marketing output through the intelligent use of AI and automation.

We’re looking for someone who is highly organised, digitally native, commercially aware, and already uses AI extensively to improve productivity and marketing execution. This is a senior execution role, and we’re willing to invest in an experienced professional who can hit the ground running.

RESPONSIBILITIES:
Marketing Execution (Primary Focus)

Execute marketing strategies developed in collaboration with the Marketing Manager

Coordinate marketing activity across the business

Deliver integrated campaigns across digital, social media, email, events, and webinars

Ensure marketing initiatives are executed on time and to a consistently high standard

Coordinate multiple marketing projects and competing priorities

Take ownership of campaign execution from planning through to delivery

AI & Marketing Automation

Champion the practical use of AI throughout the marketing function

Build AI-powered workflows that significantly increase productivity and marketing output

Develop AI-assisted systems for content creation, campaign planning, reporting, presentations, and research

Automate repetitive marketing tasks and improve operational efficiency

Continually identify opportunities to streamline marketing processes through AI

Stay up to date with emerging AI technologies and recommend new tools that improve execution and scalability

Social Media & Content Marketing

Manage day-to-day social media activity

Create, schedule, and publish engaging content across Facebook, LinkedIn, Instagram, and other relevant platforms

Develop and maintain content calendars

Write compelling marketing copy for social media, email campaigns, websites, and promotional material

Monitor engagement and support community management where appropriate

Ensure brand consistency across all digital channels

Marketing Campaign Coordination

Coordinate multi-channel marketing campaigns from concept through to execution

Produce high-quality marketing collateral and digital assets

Work closely with the Marketing Manager to ensure campaign objectives are achieved

Liaise with internal stakeholders and external suppliers where required

Coordinate campaign timelines, deliverables, and approvals

Ensure all marketing activity aligns with the firm’s branding and strategic objectives

Events & Webinar Coordination

Plan and coordinate client events, networking functions, seminars, webinars, and business promotions

Manage event logistics, registrations, invitations, and promotional campaigns

Coordinate webinar scheduling, attendee communications, presentation materials, and follow-up marketing

Support presenters before, during, and after live events and webinars

Measure event and webinar performance and recommend future improvements

Reporting & Marketing Administration

Prepare marketing reports and campaign performance summaries

Develop and maintain marketing dashboards and KPI reporting

Track campaign performance, engagement, and lead generation metrics

Maintain marketing documentation, project plans, and digital asset libraries

Assist with campaign budgeting and marketing administration

Provide ongoing reporting and recommendations to the Marketing Manager

Tools & Systems

AI platforms including ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, and emerging AI technologies

Social media management platforms

Canva and/or Adobe Creative Suite

Microsoft 365

Google Workspace

CRM and marketing automation platforms

Email marketing platforms

Webinar platforms (Zoom, Teams, WebinarJam, GoTo Webinar or similar)

Google Analytics and reporting tools

Project management software (Asana, ClickUp, Monday.com or similar)

Proven experience in a senior marketing coordination, marketing operations, or digital marketing role

Demonstrated experience executing marketing campaigns across multiple channels

Extensive practical experience using AI to improve marketing productivity and output

Experience building AI workflows and marketing automation processes

Strong social media management experience, particularly Facebook and LinkedIn

Experience coordinating integrated marketing campaigns and content calendars

Experience coordinating business events and webinars

Excellent project management and organisational skills

Strong copywriting and content creation ability

Highly organised with exceptional attention to detail

Able to manage multiple campaigns and competing deadlines simultaneously

Desirable

Experience marketing professional services businesses

Experience with webinar platforms and online event delivery

Graphic design and content creation experience

Paid advertising experience (Google Ads and Meta)

Video editing and digital content production experience

Experience with CRM marketing automation platforms

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