Multimedia Designer Job at Earth Cubs Ltd in New York

Earth Cubs is looking for a hands-on creative who can move fluidly between marketing and product, turning our characters, stories, and sustainability mission into scroll-stopping content. This role sits at the intersection of brand storytelling and product experience: you'll be as comfortable editing a Reel for Instagram as you are helping shape how Frankie Fox, Wilfred Walrus, and the rest of the Earth Cubs crew show up across our app and video content.
You’ll be a key creative voice for a growing children’s sustainability and nature education brand reaching kids across the app, website, YouTube and social channels.
Location: Remote (UK-Based) · Type: Full-time · Reports to: Marketing Director
Social & Content Creation

Work closely with the Social Media Manager to edit short-form video (Reels, TikToks, YouTube Shorts) featuring Earth Cubs characters, campaigns, and behind-the-scenes moments
Develop scroll-stopping concepts and hooks tailored to a family and educator audience
Ensure the visual quality and consistency of content across social channels, and YouTube
Repurpose long-form content (show clips, app features, event footage) into platform-native social assets
Support campaign content for brand partnerships
Support reactive and trend-led content with quick-turnaround assets
Create video and static content for ads across all platforms
Marketing Content Examples

Static & Carousel Posts

Character "did you know" fact cards (e.g. Wilfred the Walrus explaining ocean plastic, styled as a single-frame Instagram tile)
Quote card carousels pulling on teacher or parent testimonials
Seasonal/topical static posts (Earth Day, back-to-school, National Tree Week) featuring a character in a relevant scene
Partner-Based Marketing Assets

Co-branded static or carousel posts for partners like Frank Water or National Grid, pairing an Earth Cubs character featuring impact stats or joint marketing campaigns
Short-form video cutdowns of a partner activation (e.g. an in-person event) turned into a 15-30 second recap Reel
Creating longer reels pulling together lots of videos from a partner activation such as a week long residential
Competition/giveaway announcement assets for partner campaigns, including launch post, reminder post, and winner announcement
"How to enter" explainer Reel or Story sequence for partner competitions
Behind the scenes as we create the TV Show
Screen-recorded app walkthroughs re-cut to feel native to TikTok/Reels (hands on phone, character voiceover, quick cuts) rather than a polished product demo
"Day in the life of an Earth Cub" style content where a feature of the app (e.g. a game, a badge, a video) is shown as if a child/parent is discovering it naturally
Before/after or reaction-style UGC (parent or kid reacting to a feature, a new episode, a badge unlock) using real footage
Product-Facing Creative

You will also have opportunities to help design and shape the Earth Cubs platform, working with our gang of characters and an established visual language
Design visual assets and character-led illustrations, such as new badges, avatar outfits, seasonal rewards, game assets, quiz content. Help translate product features into shareable, story-driven content that shows (not just tells) what the app does
Bring a content-creator's eye to product launches, feeding social-first thinking into how new features are introduced
What We're Looking For

A portfolio of your best work, ideally in a brand, kids', or entertainment context
Comfort working across both marketing calendars and product timelines
Proficiency in design tools Figma, Adobe Illustrator and Adobe After Effects
Experience creating content for children or family audiences is a strong plus
A genuine interest in sustainability, nature, or education
Bonus: illustration and animation skills
At least 5 years experience
Why Join Earth Cubs

Be part of a mission-driven brand reaching over 100 countries and 10,000+ schools
Help shape the creative direction of characters featured on national TV
Work in a small, collaborative team where your ideas directly shape what millions of kids see

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