Content Marketing Specialist Job at ShotTracker Inc in Overland Park

Help Tell the Story of the Future of Basketball At ShotTracker, we’re building technology that helps teams, coaches, broadcasters, and fans understand the game in ways that were never possible before. Our products combine real-time data, video, AI, and analytics to power better decisions on and off the court.
We’re looking for a Content Marketing Specialist who can turn those stories into content people actually want to read, watch, and share. This is a highly visible role where you’ll own content execution across multiple channels while working closely with Product, Sales, Customer Success, and Leadership.
Our environment is fast-paced, collaborative, and often unpredictable. Priorities shift, new opportunities emerge, and multiple projects move simultaneously. Success in this role requires strong ownership, proactive communication, sound judgment, and the ability to adapt quickly while maintaining exceptional attention to detail.
This is not a role where work arrives neatly organized one project at a time. Success requires the ability to assess priorities, make progress independently, and confidently navigate competing demands without constant direction.
If you’re energized by taking initiative, solving problems, and creating meaningful content in a high-growth environment, we’d love to talk.
What You’ll Do You’ll help bring the ShotTracker story to life through:
Blog articles, thought leadership content, and customer success stories
Product marketing and launch content
Email campaigns and nurture content
Website updates and landing page content
Sales enablement materials and presentations
Video scripts, webinar content, and product education resources
You’ll work closely with Marketing, Product, Sales, Customer Success, and Leadership to ensure our content is timely, relevant, and aligned with business goals.
What Success Looks Like The people who thrive in this role:
Take ownership and follow projects through to completion
Move quickly while maintaining attention to detail
Communicate proactively and keep stakeholders informed
Adapt easily as priorities shift
Bring ideas, curiosity, and initiative to the table
Enjoy balancing creativity with execution
What We’re Looking For 2–5 years of experience in content marketing, communications, journalism, or a related field
Exceptional writing and editing skills
Experience successfully managing multiple projects and deadlines
Familiarity with SEO and content performance metrics
Experience with content management systems such as WordPress
Strong organizational and communication skills
Bonus points for experience in sports, sports technology, SaaS, or basketball-related environments.
Why ShotTracker? You’ll join a team that is passionate about sports, technology, and innovation. Your work will have a direct impact on how customers, partners, and the broader basketball community experience our brand.
You’ll have the opportunity to work on meaningful projects, contribute ideas, and see the results of your work in real time.
Location This full-time role is based in the Kansas City metropolitan area and works primarily from our headquarters in Overland Park, Kansas.

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