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Freelance B2B Marketing Writer

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Freelance

Seeking a part-time freelance B2B Marketing Copywriter, this fully remote role focuses on developing compelling marketing content that transforms complex technical concepts into clear, customer-focused messaging for an established organization in the engineering and construction sectors.
Key responsibilities

Develop compelling marketing copy for various print and digital channels, including websites, email campaigns, and sales collateral
Translate complex technical information into clear, engaging messaging that highlights customer benefits
Create and refine brand messaging, product positioning, and value propositions while ensuring consistency in brand voice across materials

Required qualifications

4+ years of professional marketing copywriting or B2B content writing experience
Strong portfolio demonstrating compelling marketing copy across multiple channels
Experience writing for B2B audiences, ideally within engineering, construction, or related industries
Proven ability to simplify technical subject matter while communicating customer benefits accurately
Strong understanding of brand voice and persuasive marketing messaging