Head of Web Experience & Conversion Design

Cengage Group in Massachusetts, USA, is seeking a Director of Web Experience Design to shape the vision and strategy for our web ecosystem. You will lead and mentor a design team, drive experimentation, optimize ecommerce and conversion, and create seamless journeys across acquisition, exploration, purchase, onboarding, and engagement.
You will use qualitative research and behavioral analytics to identify opportunities, elevate accessibility and AI-enabled experiences, and partner with product,

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