Digital Marketing Manager Cary, NC

Digital Marketing Manager DO Supply LLC | Marketing Full-Time | Salary | On-site Schedule: Monday-Friday – 8:00am to 5:00pm 1652 Old Apex Road, Cary, NC 27513
Summary
DO Supply is seeking an experienced Digital Marketing Manager to lead our digital marketing function and help drive business growth across multiple digital channels. This role is responsible for developing and executing digital marketing strategy, managing a small marketing team, and ensuring successful execution of initiatives across website content, SEO, email marketing, social media, digital campaigns, and visual content.
The ideal candidate is both a strategic leader and a hands‑on contributor. We're looking for someone who can set priorities, coach and develop team members, manage competing projects, and roll up their sleeves to help drive execution when needed. This role works closely with leadership and cross‑functional teams to align marketing initiatives with business objectives and deliver measurable results.
Key Responsibilities

Lead, manage, mentor, and develop the marketing team through coaching, performance management, accountability, and professional development
Establish team priorities and translate company objectives into actionable marketing plans and projects
Manage workflows, deadlines, and quality standards to ensure timely execution of marketing initiatives
Utilize analytics, business performance data, and marketing metrics to prioritize initiatives and allocate resources effectively
Collaborate with leadership and cross‑functional teams to align marketing efforts with company objectives
Develop and oversee digital marketing strategies across website content, SEO, email marketing, social media, and digital advertising campaigns
Direct website, blog, content, and SEO initiatives to improve visibility, engagement, and conversion performance
Oversee email marketing, social media content, visual assets, and brand consistency across all digital channels
Coordinate and collaborate with designers, developers, photographers, agencies, vendors, and other partners
Identify opportunities to improve marketing processes, team effectiveness, tools, and workflows
Measure campaign effectiveness and continually optimize initiatives based on performance data
Support business growth by driving qualified traffic, leads, and customer engagement

What We Are Looking For

Proven experience leading, developing, and managing professional teams
Strong leadership, delegation, coaching, and accountability skills
Strategic thinker with the ability to translate business goals into actionable marketing initiatives
Strong project management and organizational abilities
Ability to manage multiple priorities and competing deadlines effectively
Excellent communication and collaboration skills
Ability to analyze data and make informed business decisions
Comfortable balancing strategic planning with hands‑on execution
Self‑motivated and capable of working independently in a remote or hybrid environment

Knowledge and Skills

Strong knowledge of digital marketing strategy and execution
Expertise in website content management, SEO, email marketing, social media, and digital campaigns
Ability to evaluate creative work and provide effective direction to team members and vendors
Experience using analytics tools to measure marketing performance and business impact
Working knowledge of content management systems such as WordPress or similar platforms
Familiarity with CRM systems, email marketing platforms, and marketing automation tools
Strong understanding of content optimization and search engine best practices
Excellent written and verbal communication skills
Strong organizational, project management, and problem‑solving abilities

Education and Experience

Bachelor's Degree in Marketing, Communications, Business, Journalism, or a related field preferred; equivalent professional experience will be considered
5+ years of experience in digital marketing, content management, marketing communications, or a related field preferred
Experience leading marketing, content, creative, or digital teams preferred
Experience developing and executing multi‑channel marketing strategies preferred
Experience working with SEO, content optimization, analytics, CRM platforms, email marketing systems, and related marketing technologies preferred

DO Supply Benefits

Medical, dental, and vision coverage starting Day 1 of employment
10 PTO days
5 paid sick days
Paid company holidays
Company‑paid short‑term and long‑term disability
Company‑paid life insurance
401(k) with employer matching

Work Schedule
This position is scheduled Monday through Friday from 8:00am to 5:00pm. Additional flexibility may be required to support marketing initiatives, project deadlines, and business objectives.
This position operates in a professional office or remote work environment. The role requires extensive computer use, prolonged periods of sitting, and frequent collaboration with team members, leadership, agencies, vendors, and cross‑functional stakeholders. Occasional walking, reaching, and light lifting may be required.
DO Supply LLC is an equal opportunity employer.
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