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Senior Copywriter / Creative Strategist

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Full Time

To support a growing digital marketing team, the full-time remote Senior Copywriter / Creative Strategist will generate high-performing ad copy and concepts for various platforms, collaborate on offer creation, and own the messaging across funnels to drive significant ad spend growth.
Key responsibilities

Create ad concepts, hooks, and complete ad copy for multiple platforms including Meta and YouTube
Collaborate with the founder to develop new low-ticket offers and ensure they achieve a minimum 1.5x ROAS on cold traffic
Write full VSL scripts and maintain conversion narrative across the entire marketing funnel

Required qualifications

Proven direct-response experience with a strong portfolio of winning ads and concepts
Deep understanding of cold traffic psychology, particularly for low-ticket offers
Experience writing clear, emotionally engaging, and scalable copy
Preference for independent, deep work over frequent meetings
Familiarity with faceless funnels and the info/education business model is a plus