Product Marketing Specialist: GTM & Market Insights

Wolters Kluwer in Salt Lake City is seeking a Product Marketing Specialist to translate customer and market insights into positioning, messaging, and launch materials. You will collaborate with Marketing, Product, Sales, and Finance to shape product strategy and market alignment.
You will develop marketing campaigns, support audience segmentation, and refine value propositions. The role emphasizes data-driven messaging, cross-functional coordination, and ongoing market responsiveness.

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