Strategy Lead, Pharma Media

Company description

PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation.

Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows. Go deeper. Be found.

Overview

T heSupervisor, Strategyselects media channels and programs for assigned clients based on the established strategic media approach, and with the input andexpertiseof cross-functional teams.They lead projects from start to finish,maintainaccount flowcharts, and oversee the creation of traffic workbooks and creative asset trackers.This person reportsintotheAssociate Director, Strategy

Responsibilities

Knowledge
Pharma media experience,touching ona diverse set of conditions, disease states, and/oraudiences (DTC, HCP, Payer, etc.)

Familiaritythe total marketing process and the strategic role of media

Understanding of the role of media channels in a plan

Expertisein various media software,iePrisma andMediaTools

Proactively self-educates on PHM, Publicis Groupe, and client business functions, capabilities, tools, and processes

Managing & Leading Others
Supports the Director, Strategy and/orAssociate Director, Strategy

Builds trustand shows respect for all employees

Works collaboratively with cross-functional teams

Trainsjunior-levelStrategy teamon tools and processes

Manages time and resources for direct reports

On-boards and trains new hires

Participates in formal development process, including performance management,goal-setting, mid- and yearly reviewsfor direct reports

Nurtures and developsdirect reports

Participates in PHM’s interviewing efforts

Strategy & Account Management
Prepares and compiles various media plan and strategic presentations

Pulls throughoverall media strategyon deliverables

Helps VP, Strategy drivethe planning process

May work across multiple accounts and campaigns

Collaborates with internal cross-functional leaders to ensure strategic alignment of deliverables with client needs

Provides input on media channel mix and initial budget allocation and rationale

Ensures media flowchartsmatch financial documents (MBA’s) at all times

Oversees creation and management of Creative Asset Trackers

QA’s and guides Senior Associate on development ofaccuratetraffic workbooks

Representsthe interests of cross-functional teams in client and agency partner meetings where those teams are absent

Pushes for continuous improvement of self, team, and client deliverables

Contributesto new business efforts as needed

Client Service
Builds a day-to-day relationship withappropriate clientson assigned brands

Conveys passion for clients and their businesses

Provides input to clienttohelpshape their marketing priorities

Providesoutstanding client service

Influences clients through strong public speaking, presentation, and writing skills

Qualifications

Embraces PHM values of Accountability, Collaboration, Empathy, Equanimity,Integrityand Respect

Proven ability tomanage peopleand projects

Proven ability to earn the respect of clients, internal partners, and peers

Proven ability to manage challenging situations and persons

Proven ability to manage multiple accounts, campaigns, clients, etc.

Excellent public speaking and presentation skills

Excellent written communication skills

Education&Experience
3+ years media experience

Cross-channel media knowledge and experience

Familiarity with standard media research and planning tools (e.g.Clear Decisions)

Pharmaceutical industrya plus

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $66,120.00 - USD $91,350.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/30/2026.
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