Digital Marketing & Web Operations Manager
Your Mission
PostcardMania is looking for a Digital Marketing & Web Operations Manager to help lead and optimize our digital marketing and web services. We’re looking for a well-rounded digital marketing professional who understands how paid advertising, SEO, websites, analytics, creative, and conversion work together to drive results. You’ll receive extensive one-on-one training on our products, systems, processes, and management practices while taking on increasing leadership responsibility.
What You’ll Do
- Help oversee the day-to-day operations of Website Services, SEM, and SEO
- Manage workflow, priorities, deadlines, quality control, and on-time delivery
- Monitor team productivity, performance metrics, and customer satisfaction
- Review work and identify opportunities to improve processes and efficiency
- Help troubleshoot customer and internal issues and provide product guidance
- Work with Sales, Customer Support, and other teams to resolve issues and improve the customer experience
- Help with staffing, scheduling, training, coaching, and team development
- Analyze reporting and performance data to identify problems and opportunities
- Stay current with digital marketing platforms, technology, and best practices
- Gradually take on more responsibility for team leadership and department operations
What You Should Know
We’re looking for a broad digital marketing and web professional, not someone who specializes in just one area.
- Paid Advertising: Google Ads, Microsoft Ads, Meta, DSP/programmatic advertising, campaign performance, conversion tracking, and attribution
- SEO & Websites: SEO fundamentals, domains, DNS, hosting, site architecture, metadata, crawling/indexing, redirects, CMS platforms, analytics, UX, responsive design, and basic HTML/CSS concepts
- Marketing & Conversion: Direct-response copywriting, landing pages, offers, CTAs, branding, campaign continuity, and conversion-focused design
- Analytics & Problem Solving: Ability to interpret performance data, troubleshoot issues, and turn findings into action
- Leadership: Ability to prioritize, communicate clearly, manage multiple projects, and coach/support a team
What We’re Looking For
- 2+ years of experience in digital marketing, web services, marketing operations, or a related field
- Strong working knowledge of SEO, SEM/PPC, websites, analytics, and digital marketing
- Experience with tools such as Google Ads, Microsoft Ads, Meta, GA4, Looker Studio, and SEMrush
- Strong analytical, organizational, and problem-solving skills
- Ability to manage priorities and deadlines in a fast-paced environment
- Strong communication and teamwork skills
- Self-motivated, accountable, and eager to learn
- Ready to grow into a larger leadership role
Strongly Preferred
- Team lead, supervisory, or informal leadership experience
- Experience training or mentoring others
- Experience with project/workflow coordination, QA, or performance reporting
- Digital agency or marketing services experience
- Experience handling customer issues or escalations
Schedule
Monday - Friday 9am-6pm
About PostcardMania
Founded in 1998, PostcardMania has grown from a small startup into a nearly 400-person, multimillion-dollar marketing company through 100% organic growth.
We're proud to have been recognized as one of Tampa Bay's Top Workplaces for more than a decade, and nearly 100% of our managers have been promoted from within.
We combine direct mail and digital marketing to help small businesses generate leads and grow their businesses.