Kaplan seeks a Senior Manager, GEO Strategy & AI Search Activation to shape the visibility of our Higher Education and test prep brands across Generative Engine Optimization and AI search platforms. You will lead cross-functional teams, drive publisher outreach, and integrate SEO with AI-driven insights to elevate Kaplan’s university and test-prep portfolios.
This role blends strategic vision with hands-on execution, delivering sentiment audits, data-driven metrics, and multi-tier outreach
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