Product Marketing Manager

The Product Marketing Manager (Aviation) is accountable for the strategic direction, financial performance and long-term growth of Smith Detection Inc.’s Americas Aviation business. The role leads aviation strategy including P&L ownership, portfolio strategy, innovation, commercialization, and cross-functional execution. The Senior Product Manager partners with Marketing, Sales, Finance, Legal, Supply Chain, R&D and Global Teams to deliver sustainable growth, strengthen brand equity and drive profitable margin share gains in a dynamic and competitive aviation market.

Responsibilities of this role include but are not limited to the following:

Own full P&L accountability for Americas Aviation business, delivering annual revenue, profit and share sufficiency through disciplined financial and portfolio management.

Lead development of a comprehensive, annual strategic plan for presentation and alignment to Americas leadership team, identifying pillars for growth and gain buy-in from cross-functional and global partners.

Drive portfolio strategy and lifecycle management, including innovation pipeline development, portfolio optimization, pricing strategy and disciplined resource allocation to maximize return on investment

Lead end-to-end commercialization, from business case development and customer validation to go-to-market execution, ensuring on-time, on-budget launches with strong in-market performance.

Analyze competitive activity, customer/end-user insights and financial performance to identify risks and opportunities; translate insights into clear, actionable growth initiatives.

Partner closely with sales, technology and global marketing to develop customer-ready sell stories and innovation launch plans.

Collaborate with demand planning and supply chain to deliver accurate volume forecasts.

Partner with Global Marketing Communications on brand standards and positioning to ensure consistency and effectiveness.

Lead and influence cross-functional teams, providing clear direction, resolving trade-offs and ensuring accountability across complex initiatives.

Closely monitor and analyze sales volume, market share, competition, industry sector news and regulatory updates to provide actionable insights and recommendation for improvement.

Qualifications

University degree in business, science or engineering or equivalent experience

Minimum of 8 years of product management experience, preferably in Aviation or other technical industries, experience with products sold into Federal agencies

Demonstrated skills in P&L management, product life cycle management, business planning and go-to-market strategies

Sound understanding of concepts, principles and practices in marketing and product development and a basic understanding of other areas including sales, finance and supply chain

Understanding of industry sector and competitive environment

Strong written and verbal communication skills and developed diplomacy skills required to guide, influence and convince others; strong relationship with sales, customers and agencies

Financial savvy with ability to manage costs and resource allocations across business segments

*This position requires Sensitive Security Information (SSI) access and vetting via the TSA. Applicant must successfully pass a federal background investigation.

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