Assistant Director of Strategic Communications

Assistant Director of Strategic Communications
Working Title Assistant Director of Strategic Communications

The finalist will be subject to a Criminal Background Check and/or a Motor Vehicle Report

The Search Committee will not contact references without first verifying permission with the finalist.

Please ensure your resume reflects the knowledge, skills, abilities, and experiences to support your answers to the supplemental questions.

Position Designation

Position Designation EHRA Non-Faculty

Employment Type

Employment Type Permanent - Full-time

Months per Year

12

Work Schedule

Monday-Friday, nights and weekends to support athletic events

Hours per week

40

FLSA Status

FLSA Status Exempt

Division

Department

Work Location

Work Location Barnhardt Student Activity Center

Primary Purpose of Department
Perform a range of public communications related work to enhance athletics and student‑athletes’ visibility and storytelling that involves both internal and external communication efforts including market and project research; strategic messaging and statistical information; digital and written content; and planning, designing and managing programs and projects. Work includes developing and delivering promotional and informational materials through a variety of communication media. The department works collaboratively with teams across Athletics and the University to deliver timely, accurate, and engaging communications.

Primary Purpose of Position
Leading communications, PR and media relations strategy and execution for assigned athletics teams. This will include creating communications processes, ability to cultivate and strengthen media relationships, and an ability to draft messaging, stories, previews, and graphics.

Summary of Position Responsibilities

Serve as the daily integrator with multiple athletic programs as determined by the unit leader, while assisting the Strategic Communications team with other programs as needed

Develop strong relationships with student‑athletes, coaches, and administrators to successfully work collaboratively across teams in support of the unit’s vision to enhance Charlotte Athletics

Regularly update and manage team‑specific pages on Charlotte49ers.com

Coordinate interview requests, as needed and appropriate, for student‑athletes and coaches

Develop a content plan for assigned team social media accounts, in collaboration with the overall Content Team, to effectively elevate the brand of the assigned programs and integrate with revenue‑generating partners, where appropriate

Coordinate with Content Team creators to capture content for use across Charlotte Athletics’ digital platforms including website, social media, podcasts, etc.

Develop and write, where appropriate, feature stories to enhance fan appreciation and knowledge of Charlotte student‑athletes, coaches, and staff

Serve as the contact for the Strategic Communications team at home events of assigned sports programs

Travel with teams, when necessary, for brand enhancement and event coverage for away events

Bachelor’s degree in Communications, Journalism, Sport Management or related field

Preferred Education, Knowledge, Skills and Experience

Masters degree in a related field.

A proven track record of managing multiple programs and execution from concept through implementation and measurement.

Self‑motivated and able to multitask/manage multiple priorities.

Broad knowledge of current events, industry, and business news.

Ability to work independently.

Ability to work non‑traditional hours, including game nights, evenings, weekends, and holidays.

Necessary Certifications/Licenses
Preferred Certifications/Licenses

Special Notes to Applicants

The finalist will be subject to a Criminal Background Check and/or a Motor Vehicle Report

The Search Committee will not contact references without first verifying permission with the finalist.

Please ensure your resume reflects the knowledge, skills, abilities, and experiences to support your answers to the supplemental questions.

If time‑limited please indicate appointment end date

Contact Information
Posting Specific Questions
Required fields are indicated with an asterisk (*).

* How did you hear about this employment opportunity?

UNC Charlotte Website

HERC Job Board

Inside Higher Education

Mitratech Circa (formerly known as Local JobNetwork)

Another Website

Agency Referral

Advertisement/Publication

Personal Referral

Other

Where did you learn about this posting?
(Open Ended Question)

* Do you have at least a Bachelor’s degree in Communications, Journalism, Sport Management or a related field?

Yes

No

Required Documents

Resume / Curriculum Vitae

Cover Letter / Letter of Interest

Contact Information for References

Writing Sample

Optional Documents
9201 University City BlvdCharlotte, NC 28223

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