Covenant Living Communities and Services is hiring: Communications and Public Re

We Are Inspired to Serve. Join us! The Communications and Public Relations Coordinator will assist in developing and executing strategic communications to enhance Covenant Living’s reputation, strengthen community trust, and support occupancy and growth goals. This role blends traditional Communications and PR expertise with strong journalism instincts, storytelling ability, and multimedia content development including video script writing to highlight resident experiences, staff impact, and organizational excellence across senior living communities.

We Are Inspired to Serve. Join us! The Communications and Public Relations Coordinator will assist in developing and executing strategic communications to enhance Covenant Living’s reputation, strengthen community trust, and support occupancy and growth goals. This role blends traditional Communications and PR expertise with strong journalism instincts, storytelling ability, and multimedia content development including video script writing to highlight resident experiences, staff impact, and organizational excellence across senior living communities. This position reports to the Director of Public Relations and works in close collaboration to execute strategic initiatives, and working cross-functionally with marketing, operations, and community teams to elevate brand visibility across all markets.

Essential Responsibilities

Assist in development and execution of integrated Communications and PR strategies in partnership with the Director of Public Relations

Align messaging with organizational goals, mission, and resident-centered values

Identify opportunities to elevate the organization’s leadership in senior living and aging services

Strategic Communications

Assist in building and maintaining relationships with local, regional, and national media, along with senior living trade publications

Pitch compelling human-interest stories and expert commentary

Draft press releases, statements, and media materials

Prepare and support executives for media interactions

Storytelling & Journalism

Apply journalistic skills to uncover and tell authentic stories of residents, families, and team members

Conduct interviews and write feature-style articles and profiles

Ensure accuracy, ethics, and clarity consistent with journalism standards

Translate complex senior living and healthcare topics into engaging content

Video Content & Script Writing

Write scripts for videos including resident stories, testimonials, campaigns, and internal communications

Collaborate with creative team on video production

Create video content that is compelling, impactful, and aligned with the brand’s identity

Content Development

Create content across multiple platforms: media materials, newsletters, and talking points

Manage storytelling pipelines and editorial calendars

Integrate storytelling into broader marketing and communications campaigns

Crisis & Reputation Management

Support crisis communication planning and execution for sensitive issues

Collaborate with leadership to manage reputational risks

Develop messaging for complex or high-impact situations

Internal Communications

Develop communications that engage and inform employees across communities

Highlight employee impact and organizational culture

Support leadership messaging and announcements

Coordinate creating and distribution of internal communications in support of departments (HR, Philanthropy, etc.)

Campaigns & Community Engagement

Execute PR campaigns for events, community milestones, and organizational initiatives

Partner with operations, marketing, and local teams to amplify community-level stories

Support community outreach and relationship-building efforts

Analytics & Reporting

Monitor media coverage, sentiment, and performance metrics

Track effectiveness of campaigns, including video and storytelling initiatives

Provide insights and recommendations for continuous improvement

Education And Work Experience

Required Degree: N/A

Preferred Degree: Bachelor’s Degree in PR, communications, or journalism

Preferred Certificate(s): N/A

Experience:

4–7 years of experience in PR, communications, or journalism

Knowledge, Skills, And Ability

Strong writing portfolio showcasing storytelling and/or journalistic work

Experience in media relations/story pitching and content development

Demonstrated experience writing video scripts or multimedia content

Excellent in journalistic interviewing, writing, and copy-editing skills

Experience in senior living, healthcare, or hospitality

Background in newsroom, reporting, or editorial roles

Experience working with executive leadership

Familiarity with video production and storytelling techniques

Understanding of HIPAA and sensitive communications considerations

Strategic communication and message development

Crisis communication

Empathy and audience awareness

What Success Looks Like

Consistent pipeline of compelling, high-quality stories across channels

Strong media relationships and positive coverage

Engaging video and multimedia content that resonates with key audiences

Effective communication management during sensitive situationsMeasurable increases in brand awareness, trust, and engagement

Physical Requirements

Regular, predictable attendance is required.

Sufficient physical ability and mobility to work in an office/community setting.

Ability to stand or sit for prolonged periods of time.

Ability to occasionally stoop, bend, kneel, crouch, reach, and twist.

Ability to lift, carry, push, and/or pull light to moderate amounts of weight up to 50 lbs.

Ability to operate various equipment base on department and weather conditions

Engaging in repetitive movements of wrists, hands, and fingers - typing and/or writing.

Clarity of Vision

For near visual acuity Clarity of vision at approximately 20 inches or less (i.e., working with small objects or reading small print), including use of computers.

For Far visual acuity, Clarity of vision at 20 feet or more. This is not just the ability to see a person or object, but the ability to recognize features as well.

For peripheral vision, observing an area that can be seen up and down or to right or left while eyes are fixed on a given point.

Competencies

Leadership: Guide and inspire a high-performing Customer Success team that achieves and exceeds revenue targets while fostering customer loyalty and growth

Customer Success: As a customer advocate build strong relationships with our customers, understanding their needs and ensuring their success with our platform. Promote increased adoption and expansion of our solutions within customer organizations

Continuous Improvement: Advocate for and implement a culture of continuous learning and improvement within the team. Drive initiatives that improve customer satisfaction and team efficiency

Account Strategy: Define and execute strategies to drive customer retention, renewal, upsell, and cross-sell, contributing directly to our growth objectives

Cross-Functional: Collaboration Collaborate with other departments to align on company goals, relay customer feedback, and ensure a unified customer experience

#Corporate

Compensation Pay Range
$74,742.00 - $112,112.25 per year

Reasonable Pay Estimate
A reasonable estimate of the pay range for this position is $74,742.00 - $112,112.25 per year. There are numerous factors taken into consideration in determining the actual offered rate of pay, including but not limited to: job-related qualifications, experience, skills, education, geographic location, and consideration of internal and external equity.

For full time employees, we offer a generous benefits package that includes:

Medical, dental and vision insurance

Employer paid group term life and disability

Paid Time Off (PTO) & six paid holidays

403(b) with a 3% employer match

Fitness center use at most facilities.

Various voluntary benefits:

Life, AD&D

Tuition assistance and scholarships

Employee assistance programLegal services, home/auto insurance, discount purchasing program

Pet Insurance

For more information about Covenant Living and CovenantCare at Home, please visit www.covliving.org or www.covenantcareathome.org.

Covenant Living and CovenantCare Home Health and Hospice are equal opportunity employers. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, or any other characteristics protected by local laws, regulations, or ordinances.

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