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Remote Lead — Digital Product Marketing & Growth

DIRECTV · Jackson, MS, USA ·

Job type:
Full Time

DIRECTV is seeking a Lead Product Marketing Manager for Digital Marketing to own the go-to-market strategy and end-to-end lifecycle of campaigns for commercial customers. You will collaborate with product, sales, creative, and analytics to craft messaging that moves bars and restaurants from awareness to conversion.
The role emphasizes experimentation, optimization, and mentorship, with a strong focus on churn reduction, ARPU growth, and engagement across channels.

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