Creative Director, Visual Storytelling

This job is available in 3 locations Category Marketing

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 122,000 colleagues serve people in more than 160 countries.

WORKING AT ABBOTT:

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:

Career development with an international company where you can grow the career you dream of

Free medical coverage for employees* via the Health Investment Plan (HIP) PPO

An excellent retirement savings plan with high employer contribution

Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree

A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune

A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists

THE ROLE
Lead Abbott's internal visual storytelling team, spanning video, motion graphics, and photography, and own the creative quality of the work across all of it. The Creative Director sets the storytelling and visual standard, directs the most important productions personally, and builds the team and systems to produce agency-level work at internal speed.

Abbott's stories are about real people and technology that changes their lives. This role exists to make sure those stories are told with the craft and honesty they deserve, on every platform where people actually watch.

WHAT THE ROLE DOES
Creative leadership

Own the creative vision and storytelling standards for all video, motion, and photography the team produces

Review treatments, edits, and final work; hold the quality bar on everything that ships

Act as the senior creative voice on visual storytelling across Abbott, helping brand teams figure out when film, motion, or photography is the right tool and how to use it well

Craft

Direct and shoot priority productions: patient stories, brand films, executive content

Lead on set and model the craft, from documentary interviewing to cinematography, so the whole team levels up

Guide post through edit, color, sound, and motion design

Motion graphics and photography

Lead the motion GFX and photography team(s): set one visual language across film, motion, and stills, with the same documentary honesty throughout

Develop editors, animators, and photographers with the same hands-on coaching as the film side

Platform-native storytelling

Every platform gets its own edit, designed at the treatment stage, never cut down after the fact

Set craft standards for vertical and sound-off viewing, including how stories open in the first two seconds

Build lighter, faster production models for social alongside flagship films

Partner with the social and digital teams who own the channels, and let what performs shape how stories get made

Team and operations

Mentor and develop the team through hands-on coaching and honest creative feedback

Build workflows and intake that let a small team handle high volume without losing quality

Manage budgets, freelancers, vendors, and gear; scale up crews for big productions while keeping a small, unobtrusive documentary footprint

Bring in AI production tools where they genuinely raise quality or speed, and skip them where they don't

WHAT IT TAKES

Experience running an in-house video

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