VP of Marketing & Brand Strategy

Vice President of Marketing & Brand Strategy The Vice President of Marketing and Brand Strategy will serve as a commercial catalyst during an exciting growth phase for the Club. Reporting directly to the Chief Business Officer, this departmental leader will blend aggressive, data-driven performance marketing with high-level brand storytelling to accelerate revenue, scale fan acquisition, and maximize commercial partnerships. The ideal candidate will possess a rare mix of analytical rigor (optimizing ROAS, CRM, and digital platforms) and creative vision (redefining the matchday experience and elevating corporate partner activations) to lead the club's entire marketing and communications apparatus. This role plays a critical role in fulfilling the Chattanooga FC's purpose to build community through the world's game. You will be expected and empowered to facilitate the success of CFC football initiatives and events, advancing the sport and creating memorable experiences for players and fans alike.
Essential Functions
Growth & Paid Media Strategy
Email Marketing & Lifecycle Management
Event Marketing & Matchday Experience
Partnership & Commercial Marketing
Brand Communications & Media Governance
Data, Insights & Performance Management
Supervisory Responsibilities
Support Club Success
Qualifications
Education & Experience
Knowledge, Skills & Abilities
Core Competencies
CFC Core Principles
Licensing and Certifications
Additional Requirements
Physical Requirements
Supplemental Information