Sallie Mae is seeking a Digital Marketing Manager, Paid Social Media & PPC to lead paid media across Meta, LinkedIn, Google Ads and emerging platforms. You will own strategy and hands-on execution, helping drive lead generation and user growth while managing a $1M+ budget.
Collaborate with the growth leadership team to optimize campaigns for CPA and ROAS, expand paid media to new channels, and design test-and-learn roadmaps. Ensure accurate tracking and reporting across platforms.
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Growth‑Driven Paid Social & PPC Marketing Manager (Hybrid)
Sallie Mae · Newark, DE, USA ·
- Job type:
- Full Time